Master Level – SMEs marketing challenges
1) Based on the theoretical framework(PowerPoint will show) develop the Research Objectives -> Research questions(primary Research )only within the scope of the literature review. A) Research Obj
1) Based on the theoretical framework(PowerPoint will show) develop the Research Objectives -> Research questions(primary Research )only within the scope of the literature review.
A) Research Objectives
B) Research questions(primary Research)
2) Ref to 1B, prepare the Research questions for the SME interview & Questionnaires for customers
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