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What are the issues and challenges that independent commercial organizers might have to face in the development of sport events at three different levels

Assessment Title Poster Presentation
Graduate Capabilities
1) Professional Expertise
2) Innovative Problem Solving
3) Technology and Information Literacy
4) Global Citizenship
5) Skilled Collaboration
6) Agile Leadership
Learning Outcome/s (found in the Subject Outline) a) Analyse the relationship between sports, event and tourism
b) Critique issues and initiatives related to sports tourism in Australia and internationally
Assessment type (group or individual) Individual
Weighting % 30%
Word count 500-1000 words as a poster/e-poster (not counting the title & references) and a 5-minute oral presentation.
Please ensure you save/convert your files (poster) into PDF before uploading your assessment.
Format / Layout of Assessment
Poster:
Introduction/Background
Research aims
Findings
Conclusion/discussion
Recommendations
Reference List
? ?
? ?
? ?
Oral Presentation:
PDF submission of poster
Reference List
?
?
Assessment instructions
Assessment overview
Posters are often designed to appeal to peers and colleagues at conferences and/or public displays, and to meet the organisational and informational requirements. An effective poster balances the content (information) and the layout (how the information is presented). A poster presentation is a way to communicate your research or your understanding of a topic in a short and concise format. It usually includes two elements – a poster and a brief explanation.
The purpose of poster presentations is to encourage students to investigate a topic thoroughly and develop your ability to communicate perceptively (matching your explanation to your audience) and concisely – an important workplace skill.
Task description
Students are to present their research project via a live zoom presentation in class. You can use any digital format you feel is appropriate to display your poster as long as it is compatible with the zoom presentation.
You will need to analyse and evaluate information, synthesise ideas and creatively demonstrate your understanding of a topic or the findings of your research. Students will choose one of the assigned research questions:
1) What are the issues and challenges that independent commercial organisers might have to face in the development of sport events at three different levels: local, national and international?
2) What differences for sport event tourism marketing and destination branding are engendered by one-off events versus repeat events?
3) How one city of your choice has used international sports event-led strategies to achieve wider municipal objectives?
Posters should include the following contents:
• Project title and author: your poster will need a title. It should capture the main idea of what you are presenting. Be creative! The title needs to sound interesting to encourage your audience to have a closer look.
• Introduction or Background: the background provides information necessary for your audience to understand your research. It may also include the reason why you are conducting the research.
• Research aim: this is what your research sets out to do, including the research questions you intend to answer. Again, it should be brief, and could be presented as a simple list.
• Findings: are usually the focus of the poster and can include the findings/outcomes of your research. Figures and tables are used appropriately to relay information.
• Conclusion and discussion • Recommendations
• Each student will make a 5-minute oral presentation.
Requirements
• You will present your poster in an electronic format for online class.
• On your assigned presentation day, you will have prepared a 5-minute oral presentation of your ideas.
• You need not use complete sentences throughout your poster. Remember that you will be there to summarise your work and answer questions. A mixture of full sentences and bullet point phrases will allow viewers to quickly read your content.
• If you are having difficulty devising an approach to the assignment or you want feedback on your ideas-in-progress, please contact your lecturer via email to arrange an appointment.
• Review your subject readings, particularly the theories and models of sports, events and tourism, for poster presentation ideas.
• Utilise resources including the ICMS library, websites, media articles, sports organisation homepage and websites.
• Marks will be deducted for poor spelling and grammar.
• Use at least FIVE (5) pieces of academic evidence. Academic evidences are defined as peer reviewed journal articles, governmental publications, and academic textbooks.
• You must reference your essay in accordance with the ICMS Style Guide (APA 7th referencing style).
Assessment criteria
• Knowledge and organisation (30%): The poster includes all required elements. The poster has a logical structure, with information grouped under appropriate headings. Each element of the poster has an obvious relation to the other elements.
• Development and analysis (20%): The poster incorporates all required information. The discussion of observations and applicable course readings support the presenter’s claim.
• Poster design (30%): All aspects of the poster are readable; the poster is not cluttered, and all visuals serve a specific purpose.
• Delivery (20%): The presenter gives a clear, organised, succinct summary of his/her project’s contents and adequately answer viewer questions.
Submission process
• Date: A PDF of the poster must be submitted via Moodle by Sunday of Week 4 by 11.55 pm Sydney time.
• Submission in the LMS is performed via Turnitin, the similarity detection software used by ICMS students and teaching staff to prevent plagiarism by ensuring referencing is correct and that work has not been inadvertently copied from elsewhere. You can access Turnitin under the ‘Assessments’ section in your Moodle course site.
• Please note that draft reports submitted in this way will be regarded as the final version at the due date if you have not uploaded a subsequent, finalised version (each file uploaded overwrites the previous version).
• A penalty of 5% will be deducted for each day late with a zeromark notated for any submission seven or more days late as per ICMS policy. If for any reason you are unable to submit a late submission via Turnitin please contact your Lecturer.
• Extensions to due dates will be granted only in exceptional circumstances, and where adequate supporting documentation can be provided. Please note that work commitments do not constitute grounds for an extension. Requests must be made via the special consideration process. Decisions and recommendations are only made by lecturers-in-charge/course coordinators.
• You will be advised of your mark by your Lecturer within 2 weeks of submission.
• Please keep a copy of your assignments.
Readings for the assessment

Bramwell, B. (1997). A sport mega-event as a sustainable tourism development strategy. Tourism Recreation Research, 22(2), 13-19. doi: 10.1080/17430437.2018.1555218
• Higham, J., & Hinch, T. (2018). Sport tourism development (3rd ed.). Multilingual Matters.
• Hudson, I. (2007). The use and misuse of economic impact analysis: The case of professional sports. In W. Weed (Eds.), Sport & tourism: A reader (pp. 328-345). Routledge.
• Jaeger, K. (2020). Evaluating the perceived social impacts of hosting large-scale sport tourism events: Scale development and validation. Sport in Society, 23(1), 40-45.

Kim, W., Jun, H. M., Walker, M., & Drane, D. (2015).
Evaluating the perceived social impacts of hosting large-scale sport tourism events: Scale development and validation.
Tourism Management, 48, 21-32. doi:
10.1016/j.tourman.2014.10.015

Mallen, C. (2008). The concept of knowledge in event management. In C. Mallen, & L. J. Adams (Eds.), Sport, recreation and tourism event management: Theoretical and practical dimensions (pp. 9-24). Elsevier.
• Masterman, G. (2014). Strategic sports event management (3rd ed.). Routledge.
• Parent, M. M., & Smith-Swan, S. (2013). Managing major sports events: Theory and practice. Routledge.
• Prani, L, Petri, L., & Cetini, L. (2012). Host population perceptions of the social impacts of sport tourism events in transition countries. International Journal of Event and Festival Management, 3(3), 236-256. doi:
10.1108/17582951211262684
• Preuss, H. (2007). The economic impact of visitors at major multi-sport events. In W. Weed (Eds.), Sport & tourism: A reader (pp. 296-313). Routledge.
• Temnyk, I. (2017). Criteria and provisions of efficient implementation of macro-projects of international sport event tourism. Journal of Environmental Management & Toirus, 8(6(22)), 1307-1321. doi: 10.14505/jemt. v8.6(22).18
• Weed, M. (2007). Sports tourism theory and method – Concepts, issues and epistemologies. In W. Weed (Eds.), Sport & tourism: A reader (pp. 12-23). Routledge.
• Weed, M., & Bull, C. (2009). Sport tourism: Participants, policy and providers (2nd ed.). Elsevier.
• Tourism Australia (Sporting Events) https://www.australia.com/en/events/sports-events.html
• World Tourism Organization http://www2.unwto.org/
Grading Criteria / Rubric Please see below.
Assessment 1 – Poster Presentation Marking Rubric
Criteria HD
(85-100) D (75-84) CR
(65-74) PASS
(50-64) FAIL
(0-49)
Knowledge and organisation
(30%) Demonstrates exceptional sport event tourism issues,
through complete knowledge and understanding of relevant lecture and tutorial materials.
The poster includes all required elements. The poster has an outstanding structure, with information grouped under appropriate headings. Each element of
the poster has a
sophisticated relation to the other elements. Demonstrates highly appropriate sport event tourism issues, through detailed knowledge and understanding of relevant lecture and tutorial materials.
The poster includes most required elements. The poster has a detailed structure, with information grouped under appropriate headings. Each element of the poster has a coherent relation to the other elements. Demonstrates very appropriate sport event tourism issues, through good knowledge and understanding of relevant lecture and tutorial materials.
The poster includes some required elements. The poster has a logical structure, with information grouped under appropriate headings. Each element of the poster has a consistent
relation to the other elements. Demonstrates appropriate sport event tourism issues, through reasonable knowledge and understanding of relevant lecture and tutorial materials.
The poster includes only some required elements. The poster has a reasonable structure, with information grouped under appropriate headings. Each element of the poster has an acceptable relation to the other elements. Demonstrates basic sport event tourism issues, through poor knowledge and understanding of relevant lecture and tutorial materials.
The poster does include any required elements. The poster has a poor structure, with information grouped under appropriate headings. Each element of the poster has a limited relation to the other elements.
Development and analysis (20%) Excellent analysis with detailed connections detailing the link between the experience and the theories, concepts, and/or strategies presented in the course materials.
Excellent research and summation of sections and a detailed analysis and explanation. Well-developed analysis with clear connections of the link between the experience and the theories, concepts, and/or strategies presented in the course materials.
Impressive research and summation of sections and a detailed analysis and explanation. Good analysis with frequent connections between the experience and the theories, concepts, and/or strategies presented in the course materials.
Solid research and summation of sections and thorough analysis and explanation. Analysis contains some connection between the experience and the theories, concepts, and/or strategies presented in the course materials.
Acceptable research and summation of sections and adequate analysis and explanation. The analysis fails to connect the experience and the theories, concepts, and/or strategies to the course materials.
Poor research and no summation of sections or analysis and explanation.
Poster design (30%) Material is complete and accurate. Clear evidence of research. Visual aids are useful in making the Material is complete. There is evidence of research and collaboration. Visual aids are useful in making the presentation interesting. Material is somewhat complete. There is some evidence of research and collaboration. Visual aids Material is satisfactorily complete but there is minimal evidence of research and
collaboration. The visual Material is lacking in evidence of research and collaboration. Visual aids are missing in the presentation.
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presentation more interesting and meaningful.
Shows a polished and imaginative approach to the organisation of presentation. Full use of research poster style conventions with logical flow, and appropriate sections.
Fluent academic writing style throughout. Grammar and spelling accurate throughout. Referencing is consistently accurate and compliant with ICMS Style Guide. Introduction states purpose clearly and outlines main points succinctly. There is a clear summary of findings and recommendations.
Carefully and logically organised in presentation. Introduction states purpose clearly and outlines main points succinctly. There is a clear summary of findings and recommendations.
Grammar and spelling accurate. Referencing is accurate and compliant with ICMS Style Guide. are used in making the presentation interesting.
Organised well in the presentation. Introduction and conclusions outline and summaries main ideas.
Grammar and spelling mainly accurate. Referencing is mainly accurate and compliant with ICMS Style Guide.
aids used in the
presentation are limited to being useful in some areas.
Organised in some parts of the presentation. There are some concepts used but they may not correspond to the elements. Meaning is apparent but academic language not always accurate.
Grammar and spelling generally accurate but may contain errors. Some attempt at referencing but not always compliant with ICMS Style Guide. Disorganised/incoherent in the presentation. The few concepts used do not correspond to the key elements. Meaning may be unclear.
Grammar and spelling contain frequent errors. Referencing is unsystematic and not compliant with ICMS Style Guide.
Delivery (20%) A substantial presentation and effective
communication of findings fully supported with concepts that closely correspond to the elements.
Evidence of very good communication, smooth handovers and answer audience question in a professional manner.
A well-structured presentation and communication of findings supported with concepts that closely correspond to the elements.
Evidence of good communication, good handovers and ability to answer questions easily.
An appropriate presentation and communication of findings supported with visuals. These may not always correspond to the written text but do not detract from the communication of findings.
Evidence of
communication, handovers and ability to answer questions.
A presentation that shows evidence of report Structure, but errors may detract from communication of findings.
Evidence of some communication, some hesitation during handovers and answering questions.
Lacks evidence of a structured presentation with limited visuals to support description and explanation.
Lacking evidence of communication and unable to answer questions

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