Assignment details: Organizational Goal Setting and SMART Analysis
Throughout several units of this course, you will be building toward a comprehensive course project. Each unit will have a different focus, and you will explain how those concepts relate to an organization of your choosing.You may select your employer or an organization that interests you.
For this unit, assume you are in the research and development division of your selected organization. The CEO has directed you to come up with a new product or service that will be delivered to the American or global consumer in the next 12 months. Using your creativity and what you have learned thus far, establish goals and a SMARTER outline by explaining each of your SMARTER characteristics for your product /service over the next year.
In your assignment, address the components listed below.
1.Frame your paper with a solid introduction.
2.Develop the body of your paper using the SMARTER acronym, and explain each area over a 12-month period. Note: You need to be creative andfigure out goals and timelines with the SMARTER framework withspecific details. In your explanation, include how the SMARTER acronymcan be used to improve performance practices.
3.Provide a conclusion and recommendation summary to your CEO.
4.Support your paper with at least one reference. This may be your coursetextbook.
Your assignment must be a minimum of two pages in length, not counting the title and reference pages. All sources used, including the textbook, must becited and referenced according to APA guidelines.
TEXTBOOK — McShane, S. L., & Von Glinow, M. A. (2018). Organizational behavior: Emerging knowledge, global reality (8th ed.). New York, NY: McGraw-Hill Education.
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ORGANIZATIONAL GOAL SETTING AND SMART ANALYSIS
Goals setting is irrefutably a crucial step in the road to achievement, especially when launching a new product or service in the market. Goals provide guidance and direction, facilitate planning, helps control and evaluate performance, and motivates employees. As such, the goals should work towards a successful launch of a product or service and also ensure the team making it happen are motivated and are committed to completing the tasks (Cothran, Wysocki, Farnsworth, & Clark, 2019). XYZ Company will be launching a mentorship program that will see the launch of a mobile application that connects some of the knowledgeable and successful mentors to aspiring entrepreneurs in diverse fields and specialties. The point of view is to help entrepreneurs get answers and make important decisions about their businesses. It will be done through sign-ups, where an entrepreneur later chooses the area of mentoring, then a mentor can choose the time they can have a session. The goal is to attract 30 mentors and 50 entrepreneurs in different fields and specialties in the next one year.
SMARTER Analysis
Specific: Development of a mobile application that will connect aspiring entrepreneurs and some of the successful mentors either as consultants or running prosperous businesses. Later the company will open the application to the global market where the company can license the attained resources and putting a consultation and membership fee to the entrepreneurs so that application can sustain itself without incurring extra costs to the company.
Measurable: The goal is to attract 30 mentors and 50 entrepreneurs in the next 12 months. Every month my team will aim to attract at least three ……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………..
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