Assessment Title Qualitative and Quantitative Research Methods
Learning Outcome/s • Analyse ethical issues and considerations and their relevance in applied business research.
• Apply research theories and methodologies to assist in developing a business research proposal.
• Succinctly communicate arguments that reflect a synthesis of literature and business research concepts
• Utilise critical thinking to analyse managerial problems and formulate relevant research questions and research design.
Assessment type (group or individual) Individual
Weighting 25%
Word count 1500
Due date Week 8
Class submission Lecture ? Tutorial ?
Submission type Paper copy ? Turnitin ?
Format / Layout of Assessment
(details of what to include) (cross the appropriate check boxes) Report:
ICMS Cover Page
Table of Contents
Synopsis / Executive Summary
Introduction
Findings
Conclusion
Recommendations
Reference List Appendices ?
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Essay:
ICMS Cover Page
Abstract
Introduction
Body
Conclusion
Recommendations
Reference List
Appendices
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Page 1 of 2
ASSESSMENT TEMPLATE___________________________________________________
Oral Presentation:
Paper submission
PowerPoint submission
Peer review (group presentation)
Reference List ?
?
?
?
Other:
(outline specific details here – use check boxes)
Assessment instructions
(clear, succinct, without repetition) In this assignment, students need to:
• Review a range of qualitative and quantitative research methods which align to their research question and literature review; and
• Write a 1500-word research methodology report on how they will address their research question and to provide an argument about why they chose those research method/s and how the data will be analysed.
Please pay attention to notes below:
• Reports are to be submitted to Turnitin at week 8
• You will be expected to have consulted books, at least 15 relevant recent academic journal articles, conference proceedings, theses, dissertations, market reports and so on to prepare the report from quality sources listed in scholarly databases
• Use proper in-text citations and referencing
• Do not plagiarize
• For style you need to use follow carefully the style guide document on the Moodle.
Readings for the assessment (instructions where they can be found e.g. MyAthens database,
Moodle etc.) • Lecture notes (Moodle)
• Recommended textbooks in the unit outline
• Prescribed articles available on MyAthens database
Grading Criteria / Rubric The following criteria will be used to assess this assignment:
• Structure of the essay, clear headings and sub headings
• Clarity, consistency and conceptual accuracy of arguments
• Logical flow for the literature review
• Complete and accurate in-text citation and referencing
Peer Review Evaluation (group work – optional) N/A
Page 2 of 2
Assessment 2 – Qualitative and Quantitative Research Methods (25%)
Criteria Description Weight Poor=1 Weak=2 Average=3 Good=4 Excellent=5
Rigor Does the essay/report benefit from adequate (minimum 15) resources balanced between qualitative and quantitative research? Max. 5 marks
Clarify of argument Are analytical arguments about the choice of methods and design clear and easy to understand?
Max. 5 marks
Structure Is essay professionally structured in terms of headings, sub headings and paragraphing ?
Max. 5 marks
Quality of references used Are all used references peer-reviewed?
Max. 5 marks
Citations and referencing formats Are in-text citations and referenced formatted according to the prescribed styles and formats?
Max. 5 marks
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