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Consider and identify a valid area for research to support the strategic development of a business area

Task 1 – Formulate a Research Proposal

In this section of the portfolio you should:

  • Consider and identify a valid area for research to support the strategic development of a business area
  • Explain the aim, scope and objectives for a chosen area of research
  • Formulate a specific research proposal
  • Establish success criteria for the achievement of the research proposal
  • Prepare a project plan that identifies key milestones and critical pathways.

Extension activities:

To gain a merit grade you must:

  • Justify the research area you have chosen which will support the achievement of an aspect of strategic business development.

LO1 AC 1.1, 1.2, 1.3, 1.4, 1.5

1M1

Task 2 Carry out the research using different research methodologies

In this section of the portfolio you need to:

  • Complete a review of different literature sources identifying those which are most appropriate for your chosen area of research
  • Use different research methodologies to gather data from primary and secondary sources. The data must be sufficient in order to ensure you can make valid conclusions

Extension activities:

To gain a merit grade you must:

  • Justify the research methodologies chosen

LO2 AC 2.1 2.2 2M1

Task 3 – Presentation of Research Findings

In this section of the portfolio you must prepare a report that presents all of your research findings.  This must be presented in an appropriate format for the target audience.

In the report, you must:

·        Provide a comprehensive explanation of the purpose, methodologies, findings and recommendations.

·        Reference all sources using a recognised system.

·        Use the information you have collected to justify conclusions and recommendations.

Extension activities:

To gain a merit grade you must:

  • Respond orally to questions on research findings.

To gain a distinction grade you must:

  • Analyse how the findings of your research can be used in a specific strategic business context.

LO2 AC 3.1, 3.2, 3.3

3M1

3D1

Task 4 – Reflective Log

On completion of your research project, you are to prepare a reflective log which contains an evaluation of the skills you used while undertaking the research.

The reflective log must include:

  • A review of your own skills using personal reflection and feedback.
  • Recommendations on ways to improve your personal skills while undertaking research.

Extension activities:

To gain a merit grade you must include the following in your reflective log:

  • A plan to improve your own research skills.

To gain a distinction grade you must:

  • Implement the plan and assess the impact on your own personal progress

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