Categories
Writers Solution

LO1 Identify, understand and critique the role and function of marketing within both “for-profit” and “not-for-profit” organisations

The
Business
School
Edinburgh Napier
UNIVERSITY
MKT11108 Principles and Practice of Marketing
Dr Mavis Gutu, Dr Alessandro Feri, Prof. Anna Watson Dr Elaine Prof. Christof Backhaus
The
Business
School
Edinburgh Napier
UNIVERSITY
Welcome:
Principles and Practice of Marketing
Dr Mavis Gutu (Module Leader) M.Gutu@napier.ac.uk Dr Alessandro Feri A.Feri@napier.ac.uk Prof. Anna Watson A.Watson@napier.ac.uk
Dr Elaine Thomson Prof. Christof Backhus
Module Guide available on Moodle
The
Business
School
Edinburgh Napier
What will you learn?
UNIVERSITY
Aim: To enable you to develop awareness, knowledge and understanding of fundamental marketing theory and practice.
— LO1 Identify, understand and critique the role and function of marketing within both “for-profit” and “not-for-profit” organisations
— L02 Comprehensively and critically examine key marketing concepts, models,
and processes.
— LO3 Analyse internal and external marketing problems, using the cognitive skills of critical thinking and synthesis, within macro- and – micro organisational environments
— LO4 Evaluate and apply relevant and appropriate marketing theory and analytical and conceptual frameworks to different marketing contexts
— LO5 Generate and select alternative solutions to identified marketing problems using effective problem solving and decision making skills
The
Business
School
Edinburgh Napier
Theory and Practice
UNIVERSITY
¦ This module will critically analyse the overall principles of marketing management and help you learn how to apply this theory in practice.
¦ This module is about thinking about marketing in its entirety, rather than an examination of one or other of its different components.
What will the lectures cover?
¦ Environment, segmentation, positioning
¦ Objective setting and strategy
¦ The creation of value (brands, pricing, communications, services, experiences)
¦ Sustainability
¦ Evaluating success: Resources, implementation, measurement and control
The
Business
School
Edinburgh Napier
UNIVERSITY
Lecture schedule
Tri Week Marketing Concept and Planning Lecturer
Week 1 Induction Week (no classes)
Week 2 Module and Assessment Information – Introduction to Marketing Mavis
Week 3 The Marketing Environment Mavis
Week 4 Strategy and Planning Alessandro
Week 5 Products and Brands Alessandro
Week 6 Marketing Communications (on-line and off-line) Alessandro
Week 7 Services Marketing: Relationships and Experiences Anna
Week 8 Distribution Channels and Pricing Strategies Anna
Week 9 Dimensions of Sustainability Anna
Week 10 Defining and Measuring Marketing Performance Anna
Week 11 Revision and Assessment Formative Feedback Mavis
Week 12 Easter break
Week 13 Easter break
Week 14 Assessment Submission (online) – Wednesday 21st April by 12 noon
The
Business
School
Edinburgh Napier
UNIVERSITY
The Assessment
• A 3,000 word (max) single-authored report (worth 100%). Assessments that exceed the 3,000 word limit will be capped at P1.
The brief:
Acting as a Marketing Consultant:
Launch a product or service of your choice onto the UK market in 2020/21 or 2021/22 and sustain it for 12 months. You could also select a company from the list below and launch a new product or service:
• Aramark, Boeing, Caterpillar, DuPont, Emirates, General Electric, ICICI Bank, L’Oreal, Nairn’s Oatcakes Ltd, PayPal, Reliance Industries Ltd, Tyson Foods, Tata Consultancy Services, United Health Group; Verizon Communications, Walt Disney, Waste Management Inc.
You must not choose a product or service that is already on the market, UNLESS you are planning a substantial repositioning and rebranding of that product or service. Consider one of the following:
– a particular product or service
– a product or service range
– an event
– another aspect which requires communication to a user / customer
Students are expected to discuss all elements of the marketing or services mix.
In business it is important to be concise, and relevant. The word count of this report will help you develop these skills.
The assessment should be submitted via Turnitin in week 14 (Wed 21st April, 12 noon).
The
Business
School
Edinburgh Napier
UNIVERSITY
The Assessment
¦
/“The report should have three (3) parts.
Part 1: Analysis of the Market & Objectives
Analyse the current market (competitors, environment – internal/micro, external / macro)
¦ Identify objectives (corporate and marketing) / key performance indicators
/ P Part 2: Strategy, Target and Tactics/Actions
/l_ ¦ Set a strategy
Define target market
Identify tactics (marketing mix)
¦
¦ Identify tactics (marketing mix)
/I !_¦ Address sustainability issues
/I 1/ l_Part 3: Measurement and control
What resources are required?
How will strategy be implemented?
How will success be measured?
¦
¦
¦
The
Business
School
Edinburgh Napier
UNIVERSITY
The Assessment
¦ Be detailed and specific.
¦ Apply theory
¦ Explain and justify your choices
¦ Include the following:
¦ An analysis of the internal and external environment
¦ Your targeting strategy
¦ SMART objectives
¦ A discussion of the relevant aspects of the marketing/services mix
¦ Definition of relevant and justified controls and measurements (Key Performance Indications and Critical Success Factors).
¦ Analysis of issues of sustainability and how these might be addressed
¦ A timeline for the campaign period and budget breakdown of expenditure.
The
Business
School
Edinburgh Napier
The Assessment
UNIVERSITY
///I Marking criteria:
¦ Situation Analysis and Objectives (30%) (Internal and external marketing environment, Objective setting )
¦ Strategy, Target, Tactics/actions (50%) (Proposal and justification ofrarget market, strategic planning, tactical implementation (marketing /services mix))
¦ Measurement and Controls (10%) (Proposals for project management and measurement of campaign)
¦ Referencing and Presentation of Report (10%) (Sourcing and using appropriate material. Using appropriate referencing and
. ( ( 1J I I I ( I I I
citation conventions.)
¦ Theory should be applied throughout.
¦ Issues of sustainability should be addressed where necessary
The
Business
School
Edinburgh Napier
UNIVERSITY
Books?
PRINCIPLES AND PRACTICE OF MARKETING
David Jobber and Fiona Ellis-Chadwick
The
Business
School
Edinburgh Napier
UNIVERSITY
Purchase your core textbook with a 20% discount and free delivery
• Your core text is Principles & Practice of Marketing by Jobber 9e and is available in print or e book
• To purchase your own copy with 20% discount, please click on the following link
¦ https://www.mheducation.co.uk/principles-and-practice-of-marketing-9e-9781526847232-emea-group
• Add the PRINT OR E BOOK TO THE CART
• Insert the Promo code MGH20UK6 where it states APPLY DISCOUNT CODE for the 20% discount to make the final cost £43.99 FOR PRINT & £31.33 FOR E BOOK
I l/l
1—1/1 /~
Edinburgh Napier
UNIVERSITY
The
Business
School
The
Business
School
Edinburgh Napier
UNIVERSITY
Quick quiz:
l.How long is your assessment for Principles and Practices of Marketing?
a. 2,500
b. 3,000
c. 4,000
d. 2,500 +/-10%
2.When and where do you submit your assessment?
a. Wednesday 21st April 2021 via Turnitin on Moodle
b. Friday 16th April via Panopto
c. Thursday 22nd April. Take it to the I-point
d. Monday 26th April. Leave it on the bedroom floor and hope someone finds it.
More quiz
a VW2
b
a
c
a
d
WTF
a
The Business School
RE1/DE1
QVC4
d. Kim Kardashian
Edinburgh Napier UNIVERSITY
4. Who said: “creativity is intelligence having fun
| a. Steve Jobs
b. Hedy Lamarr
C/c. Albert Einstein UlBrJLc JH
3.If you need an extension, which form should you look for on My Napier? a
The
Business
School
Edinburgh Napier
More quiz
UNIVERSITY
5.The first Instagram photo featured what animal?
a. 2004
b. 2005
c. 2006
d. 2007
a. A dog
b. A parrot
c. A cat
d. A shark
6.In what year was the first tweet
Final quiz
7. How many of these social influencers can you name?
¦¦
The Business School
Contemporary opinion: Lou Stoppard, ‘Influencers lose their gloss,’ Financial Times May 28th 2020
Edinburgh Napier UNIVERSITY
The
Business
School
Edinburgh Napier^^
UNIVERSITY
Interesting on-line industry publications
¦ https://www.thedrum.com/
¦ https://www.marketingweek.com/
¦ https://www.ama.org/
¦ https://www.socialmarketinggateway.co.uk/
¦ https://www.thedrum.com/topics/award-winning-case-studies
The
Business
School
Edinburgh Napier
UNIVERSITY
__What is marketing?
It is about creating value that meets customers expectations in order to retain them.
-/• 4P’s: product, price, place, promotion (people, physical evidence, processes)
Relationships, value creation, co-creation.
It is at the heart of all successful businesses
The most dynamic of all business functions
Aims at creating value
Long term satisfaction means loyal customers
Marketing can be described as the study and management of exchange relations
/| • “The aim of marketing is … to attract and retain customers at a profit.” (Drucker, 1999)
The
Business
School
Edinburgh Napier
UNIVERSITY
I l/L
Success?
• Commercial – profit
• Not-for-profit – behaviour change (social marketing)
• Charities – donations, volunteers
What you learn on this module should be applicable to business and not-for-profit / charitable organisations.
The
Business
School
Cabrita, M. D., & Cabrita, M. (2014). Applying Social Marketing to Healthcare: Challenges and Opportunities. In Kapoor, A., & Kulshrestha, C. (Ed.), Dynamics of Competitive Advantage and Consumer Perception in Social Marketing (pp. 78-97).
The
Business
School
Edinburgh Napier
UNIVERSITY
Customers / competition
• Existing customers vs new customers
• 6 x cheaper to retain existing customers than to find and retain
new ones
• Relationship building is essential, and is more important than transaction-based exchanges (Seth and Parvartiyar, 1995)
• Almost all markets, whether for consumer products, B2B or not-for-profit and subject to competition
— What do your customers want?
— What do your competitors provide?
I l/L
The
Business
School
Edinburgh Napier
UNIVERSITY
Dynamic marketing
Digital marketing has transformed the marketplace
• Market research
• Marketing communications
• Distribution
Marketing as an exchange
• The key to understanding marketing is the focus on the customer, and on the competition.
• “the marketing concept can be expressed as the achievement of corporate goals through meeting and exceeding customer needs and expectations better than the competition.”(Jobber and Ellis-Chadwick, 2020: 6)
The
Business
School
Edinburgh Napier
UNIVERSITY
Value, satisfaction, loyalty
Customer value
• Customer value = perceived benefits – perceived sacrifice / risk Customer Satisfaction
• Meet and exceed customer expectations better then the competition
• Satisfaction depends on perceived performance vs buyer expectations
• Exceeded expectations, delight by over-delivering
Customer loyalty
• Convenience, quality of service / product, social interaction, price.
Long term customer relationships
• Social media to understand and engage customer.
The
Business
School
Edinburgh Napier
UNIVERSITY
TASK
Everyday marketing: social media and loyalty creation
Take a look at your social media profile.
How many social media platforms do you use?
Do you follow any brands / organisations?
Pick a brand / organisation that you follow.
Take five minutes to consider how they use social media to encourage your loyalty.
• Describe what they do (give examples)
• Explain how what they do encourages loyalty.
I l/l
The
Business
School
Edinburgh Napier
UNIVERSITY
TASK
Managing complaints at the Glenbogle Hotel
You are the marketing intern for the Glenbogle Hotel. On the hotel’s Twitter account, @happytourist (who has over 15k followers) has written the following: Terrible short break at @GlenbogleHotel this weekend. Cold room, cold food. Waited forty minutes to be served at the bar. Staff walked straight past me! Highland hospitality? I dont think so!
• Tweet your response to @HappyTourist
Edinburgh Napier
UNIVERSITY
TASK
The
Business
School
Communicating with your customers on social media
Exclusive Edinburgh fish restaurant ‘Skippers’ need to tell customers that they have a new menu using Scottish produce and are open for business, with COVID19 social distancing measures in place. How would you use Twitter, Instagram and Facebook to encourage people to come to Skippers?
• Write out a tweet / FB post for Skippers.
OR
On-line skateboard shop ‘Sharksk8’ have struggled during the COVID19 lockdown. They have ordered in a load of new gear and hope to take advantage of the easing of restrictions to make some money.
• Write a tweet / FB / Insta post aimed to help Sharksk8 shift their stock.
The
Business
School
Edinburgh Napier
UNIVERSITY
TASK
Thinking about marketing: reflecting on your own experiences
• Identify TWO examples of organisations that you consider provide customer value, and describe how they do it.
I l/L
The
Business
School
Edinburgh Napier
UNIVERSITY
TASK
Thinking about both sides of the argument.
Marketing assists in the creation of value, but is it also responsible for many of society’s current problems?
• Set out three arguments celebrating the role of marketing (the good things)
• . . . and three arguments questioning marketing’s role in society (the bad
things).
Rather than speaking in abstract terms, illustrate your answers with examples.
The
Business
School
Edinburgh Napier
UNIVERSITY
Coming next…
Environment: the big picture
• Marketing audit: PESTEL, Competitors, SWOT
Strategy: where are we going, why, and how fast?
• Objective setting
Tactics
• Product / service mix
• Communications, distribution, pricing.
Ethical considerations
• Sustainability?
Implementation
• Evaluation
• Measurement
The
Business
School
Edinburgh Napier
UNIVERSITY
References
• John Fahy and David Jobber (2019), Foundations of Marketing, 6th Edition (London, McGraw-Hill)
• David Jobber and Fiona Elis-Chadwick (2020), Principles and Practices of Marketing, 9th Edition (London’ McGraw-Hill)
• Peter Drucker, The Practice of Management (1999), (London, Heineman)
• J.N.Sheth and A. Parvatiyar (1995), ‘The evolution of relationship, International Business Review, 4(4), 397-418
• L. Quinn, et al (2016), ‘Troubled waters: the transformation of marketing in a digital world,’ European Journal of Marketing, 50(12): 2103-2133

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. LO1 Identify, understand and critique the role and function of marketing within both “for-profit” and “not-for-profit” organisations

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Frenkel Says New SEC Whistle-Blower Rule `Unfortunate’

Assignment Details: Frenkel Says New SEC Whistle-Blower Rule `Unfortunate’

Duration: (5:14)

User: bloomberg – Added: 3/23/12

Copy this URL in your browser to view or search based on the Title. http://www.youtube.com/watch?v=Z2qw49gi1io

Please watch the video. Do you agree or disagree with Frenkel that the whistleblower program undermines a good-faith effort on behalf of companies to resolve corporate malfeasance? Do you think that the incentive of money will lead to more valid indictments? Explain your answer.

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Frenkel Says New SEC Whistle-Blower Rule `Unfortunate’

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Narrative devices to convey the theme of the work and how the theme or narrative devices demonstrate major characteristics of the period

Essay 1: Colonial Period Instructions

Choose ONE of the following topics and write a polished essay of about 750 words (3-4 double spaced typed pages).  The essay requires not less than two secondary sources in addition to your primary sources (the literature you are analyzing).  Before writing your essay, reread your notes and assigned textbook reading(s) just to refresh your memory.  Also, it might be useful to reread a composition textbook to remind yourself of the guidelines on how to write a clearly-defined thesis statement, well-developed paragraph(s), and an essay using the MLA or APA or Turabian parenthetical method of documentation for your quotations and any secondary sources you cite. To let your instructor know which style of documentation you are using, write MLA, APA, or Turabian in the title of your essay as follows: Title – Citation style (e.g., “Christians and the Study of Colonial American Literature-APA”).

Your two secondary sources should be academic, peer-reviewed sources, such as articles from scholarly journals and books. Websites, such as Lit Charts, Spark Notes, Shmoop, and so on are not academic sources. Dictionaries, encyclopedias, and other professors’ notes are likely accurate, but they are not academic research. You can cite our textbook in your paper, but it will not count toward your 2 secondary sources. If you have trouble finding scholarly sources, you can access the library’s English Research Guide here.

Develop a clear thesis that is grounded in the literature and specifies the titles of the literary works. Remember that while it is acceptable to include some biographical and historical information for context, your focus should be on analyzing the literature.

NOTE: To receive an excellent grade, a student must demonstrate a reasonable competence in organizing an essay on a set topic; developing ideas logically and systematically; supporting these ideas with the necessary evidence, quotations or examples; organizing a paragraph; documenting essays (using MLA, APA, or Turabian) style; spelling the commoner words of the English language correctly; punctuating correctly; and writing grammatical sentences, avoiding such common mistakes as comma splices, run-on sentences, sentence fragments, faulty agreements, faulty references, shifts in person, number, or tense.

1. Choose any ONE of the works/authors of the Colonial period studied in this course and write a literary analysis of the chosen work. The focus of the essay should be three-fold: to discuss the theme of the author/work, the major characteristics of the period that are evident in the work, and major narrative devices the author uses to communicate his or her message. Your essay must have a clearly-defined thesis statement, well-developed paragraph(s), and fitting conclusion. In your thesis, assert how the author uses narrative devices to convey the theme of the work and how the theme or narrative devices demonstrate major characteristics of the period. Include direct quotes from the primary sources for analysis and support.

2. William Bradford described the American wilderness as “hideous and desolate,” full of “wild beasts and wild men.”  He believed the wilderness as a place of trial and testing rather than a place of ease and plenty – or of social and economic opportunity.  Compare and contrast Bradford’s and John Smith’s views of the American wilderness.  Why, in your opinion, will two pioneers perceive the land so differently? Include direct quotes from Bradford’s and Smith’s literature for analysis and support.

3. Compare and contrast John Smith, William Bradford, and John Winthrop as historians and as literary writers. Include direct quotes from the primary sources for analysis and support.

4. Bradstreet’s collection was published without her knowledge under the title The Tenth Muse Lately Sprung up in America or Several Poems, Compiled With a Great Variety of Wit and Learning, Full of Delight … By a Gentlewoman of Those Parts.  Cite and discuss examples of       1) Great Variety / Themes​2) Evidence of Learning and   3) Delightful subjects.  

Do you find the poetry “delightful”? Explain your answer.  Use at least three (3) poems to illustrate your points. Include direct quotes from Bradstreet’s poems for analysis and support.

5. Critically discuss the poetic idea of the divided self (body and soul) in Edward Taylor’s “A Fig for Thee oh! Death.”  Also discuss this idea of the divided self (flesh and spirit) in Anne Bradstreet’s “The Flesh and the Spirit.”  How is Bradstreet’s representation different from, or similar to that of Taylor’s? Include direct quotes from Taylor’s “A Fig for Thee oh! Death” and Bradstreet’s “The Flesh and Spirit” for analysis and support.

6. Critically discuss Bradstreet’s “To My Dear and Loving Husband” with Taylor’s “Huswifery” to demonstrate the contrasts and similarities between the two poets. Include direct quotes from Bradstreet’s “To My Dear and Loving Husband” and Taylor’s “Huswifery” for analysis and support.

7. Critically discuss Michael Wigglesworth’s “The Day of Doom” and Jonathan Edwards’s “Sinners in the Hands of an Angry God” as “salvific works” of literature.  What literary and rhetorical strategies account for their wide popularity at the time? What factors, in your opinion, account for their diminished reputation in the 20th and 21st centuries? Include direct quotes from Wigglesworth’s “The Day of Doom” and Edwards’s “Sinners in the Hands of an Angry God” for analysis and support

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Narrative devices to convey the theme of the work and how the theme or narrative devices demonstrate major characteristics of the period

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Process Analysis helpful

The purpose of the Informative Essay assignment is to choose a job or task that you know how to do and then write 3 full pages Informative Essay teaching the reader how to do that job or task. You will follow the organization techniques explained in Unit 6

Here are the details:

1. Read the Lecture Notes in Unit 6. You may also find the information in Chapter 10.5 in our text on Process Analysis helpful. The lecture notes will really be the most important to read in writing this assignment. However, here is a link to that chapter that you may look at in addition to the lecture notes:

https://open.lib.umn.edu/writingforsuccess/chapter/10-5-process-analysis/ (Links to an external site.)

2. Choose your topic, that is, the job or task you want to teach. As the notes explain, this should be a job or task that you already know how to do, and it should be something you can do well. You may ask your instructor for advice if you have a difficult time finding a job or task to write on. Also, think at this point about your audience (reader). Will your reader need any knowledge or experience to do this job or task, or will you write these instructions for a general reader where no experience is required to perform the job.

3. Plan your outline to organize this essay. Unit 6 notes offer advice on this organization process. Be sure to include an introductory paragraph that has the four main points presented in the lecture notes (again, while your introduction has those main points, they don’t have to be in the order given in the lecture notes).

4. Write the essay. It will need to be at least 3 full pages long. You will use the MLA formatting that you used in previous essays from Units 3, 4, and 5

5. Be sure to include a title for your essay.

6. After writing the essay, be sure to take the time to read it several times for revision and editing. It would be helpful to have at least one other person proofread it as well before submitting the assignment

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Process Analysis helpful

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Critically apply the theories on key concepts in descriptive and inferential statistics

ASSESSMENT 2 BRIEF
Subject Code and Title STAT6200: Statistics for Public Health
Assessment Statistics Interpretation Report
Individual/Group Individual
Length 1,200 words (+/- 10%)
Learning Outcomes This assessment addresses the following learning outcomes:
a) Critically apply the theories on key concepts in descriptive and inferential statistics
b) Analyse survey design and sampling methods to collect valid and reliable data and appraise methodologies
c) Assess the data and determine the appropriate parametric and non-parametric statistical tests, and how to control for confounding variables
d) Evaluate types of inferential statistics and interpret the results of these analyses using theoretical examples or as presented in published literature
e) Apply key concepts of statistics, including: sampling, hypothesis testing, distribution of data, validity and reliability, statistical significance and effect size

Weighting 40%
Total Marks 100 marks
STAT6200_Brief_Assesment 2_Statistics Interpretation Report_Module 8 Page 6 of 10
Instructions:
This assessment requires you to read excerpts from four articles and answer a series of questions in no more than 1,200 words (+/- 10%).
Most public health and wider health science journals report some form of statistics. The ability to understand and extract meaning from journal articles, and the ability to critically evaluate the statistics reported in research papers are fundamental skills in public health.
This type of assessment demonstrates how students can apply the skills that they learn in this course to real-world scenarios wherein they might need to interpret/review articles for public health use.
After reading published research articles, you will be asked to interpret, describe and report the following types of statistics:
• State the null and alternative hypothesis
• Detail the demographic characteristics of the people in a sample
• Report summary descriptive and inferential statistics reported in the paper
• Describe what inferential statistics were used for the analysis of data in a study and why
• Interpret the odds ratios or hazard ratios for reported outcomes
• Evaluate the impact design limitations described by the researchers have on study or the extent to which results can be generalized to the population
Please download the excerpts of these papers from the Assessment 2 folder of this subject.
Referencing
It is essential that you use appropriate APA style for citing and referencing research. Please see more information on referencing here https://library.torrens.edu.au/academicskills/apa/tool
Submission Instructions
Submit this task via the Assessment link in the main navigation menu in STAT6200 Biostatistics. The Learning Facilitator will provide feedback via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades.
Academic Integrity Declaration
I declare that except where I have referenced, the work I am submitting for this assessment task is my own work. I have read and am aware of Torrens University Australia Academic Integrity Policy and Procedure viewable online at http://www.torrens.edu.au/policies-and-forms
I am aware that I need to keep a copy of all submitted material and their drafts, and I will do so accordingly.
STAT6200_Brief_Assesment 2_Statistics Interpretation Report_Module 8 Page 6 of 10
Assessment Rubric
Assessment Attributes Fail
(Yet to achieve minimum standard) 0-49% Pass
(Functional)
50-64% Credit
(Proficient) 65-74% Distinction
(Advanced)
75-84% High Distinction
(Exceptional)
85-100%
Interpretation of, statistical research concepts and reported results, demonstrating applied knowledge
AND
Critical analysis of research elements including sampling, results and limitations
Paper 1
25% Limited understanding of required concepts and
knowledge
Knowledge or understanding of the field or discipline.
Thorough knowledge or understanding of the field or discipline/s. Highly developed understanding of the field or discipline/s.
A sophisticated understanding of the field or discipline/s.
Incorrectly describes or reports the purpose of the research, the type of data and the inferential statistics for this paper – there are errors in all four answers. Incorrectly describes or reports the purpose of the research, the type of data or the inferential statistics for this paper – there are errors in the answers. For most answers correctly describes and reports the purpose of the research, the type of data or the inferential statistics for this paper – there are some errors in any of the answers. For most answers correctly describes and report the purpose of the research, the type of data or the inferential statistics for this paper – there are minor errors in any of the answers. Correctly describes and report the purpose of the research, the type of data or the inferential statistics for this paper – there are no or minor errors in any of the answers.
Incorrectly describes or reports the design of the research, the demographic or the inferential statistics for this paper – there are errors in all four answers. Incorrectly describes or reports the design of the research, the demographic data or the descriptive statistics for this paper – there are errors in the answers. For most answers, correctly describes and reports the design of the research, the demographic data or the
descriptive statistics for this paper – there are some errors in any of the answers. For most answers, correctly describes and reports the design of the research, the demographic data or the descriptive statistics for this paper – there are minor errors in any of the answers. Correctly describes or reports the design of the research, the demographic data or the descriptive statistics for this paper – there are no or minor errors in the answers.
Interpretation of, statistical research concepts and reported results, demonstrating Limited understanding of required concepts and knowledge. Knowledge or understanding of the field or discipline.
Thorough knowledge or understanding of the field or discipline/s. Highly developed understanding of the field or discipline/s. A sophisticated understanding of the field or discipline/s.
Assessment Attributes Fail
(Yet to achieve minimum standard) 0-49% Pass
(Functional)
50-64% Credit
(Proficient) 65-74% Distinction
(Advanced)
75-84% High Distinction
(Exceptional)
85-100%
applied knowledge
AND
Critical analysis of research elements including sampling, results and limitations
Paper 3
25%
Incorrectly describes or reports the purpose of the research, the generalizability and the inferential statistics for this paper – there are errors in all four answers. Incorrectly describes or reports the purpose of the research, the generalizability and the inferential statistics for this paper – there are errors in the answers. For most answers, correctly describes or reports the purpose of the research, the generalizability and the inferential statistics for this paper – there are some errors in any of the answers. For most answers, correctly describes or reports the purpose of the research, the generalizability and the inferential statistics for this paper – there are minor errors in any of the answers. Correctly describes or reports the purpose of the research, the generalizability and the inferential statistics for this paper – there are no or minor errors in any of the answers.
Interpretation of, statistical research concepts and reported results, demonstrating applied knowledge
AND
Critical analysis of research elements including sampling, results and limitations
Paper 4
25%
Limited understanding of required concepts and knowledge.
Knowledge or understanding of the field or discipline.
Thorough knowledge or understanding of the field or discipline/s. Highly developed understanding of the field or discipline/s. A sophisticated understanding of the field or discipline/s.
Incorrectly describes or reports the outcomes and the limitations for this paper – there are errors in all four answers.
Incorrectly describes or reports the outcomes or the limitations for this paper – there are errors in the answers.
For most answers, correctly describes or reports the outcomes or the limitations for this paper – there are some errors in any of the answers.
For most answers, correctly describes or reports the outcomes or the limitations for this paper – there are minor errors in any of the answers.
Correctly describes or reports the outcomes or the limitations for this paper – there are no or minor errors in any of the answers.
The following Subject Learning Outcomes are addressed in this assessment
SLO a) Critically apply the theories on key concepts in descriptive and inferential statistics
SLO b) Analyse survey design and sampling methods to collect valid and reliable data and appraise methodologies
SLO c) Assess the data and determine the appropriate parametric and non-parametric statistical tests, and how to control for confounding variables
SLO d) Evaluate types of inferential statistics and interpret the results of these analyses using theoretical examples or as presented in published literature
SLO e) Apply key concepts of statistics, including: sampling, hypothesis testing, distribution of data, validity and reliability, statistical significance and effect size

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Critically apply the theories on key concepts in descriptive and inferential statistics

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

To talk about both positives and negatives about ethical issues in your IT.

• Five moral dimensions of the
information age:
Information rights and obligations
Property rights and obligations
Accountability and control
System quality
Quality of life
To talk about both positives and negatives about ethical issues in your IT. To write how it impacted positively and negatively. So (for each point) to write how it impacted positively and negatively.
For example, for quality of life, so how it’s impacted both positively and negatively?

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. To talk about both positives and negatives about ethical issues in your IT.

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Discuss the process and techniques for communicating with patients who are visually impaired, speech impaired, and hearing impaired.

QUESTION 1

Discuss the process and techniques for communicating with patients who are visually impaired, speech impaired, and hearing impaired.Your response must be at least 200 words in length.

QUESTION 2

Describe a process for emergency preparedness within the medical practice.Your response must be at least 200 words in length.

QUESTION 3

Outline processes to ensure a safe work environment within the medical practice.

Your response must be at least 200 words in length.QUESTION 4

Describe the process of how to effectively communicate and handle a patient who is upset or angry.

Your response must be at least 200 words in length

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Discuss the process and techniques for communicating with patients who are visually impaired, speech impaired, and hearing impaired.

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

humanities influence creative expression

  1. Provide eight examples of ways that the humanities influence creative expression.
  2. Cover four or more branches of the humanities (i.e., not all examples of musicians or authors).
  3. (example: a slide featuring an image representing the movie Lord of the Rings with a sentence stating “The film LOTR incorporates aspects of the human condition such as discrimination, despair, courage, the feeling of triumph, happiness, internal mental scarring, and loss.”).

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. humanities influence creative expression.

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

form annotated bibliography. Confuses logic and emotion. Information taken from reliable sources but without a coherent analysis or synthesis.

AS SESSMENT 1A BRIEF
Subject Code and Title MGT502 Business Communication
Assessment Part A: Annotated Bibliography
Individual/Group Individual
Length 1500 words
Learning Outcomes This assessment addresses the following Subject Learning Outcomes:
a) Apply research, academic and communication skills appropriate to the level of study and observe academic referencing requirements
b) Critically analyse texts and/or multimedia material in both a business and academic context
Weighting 30 %
Total Marks 30 marks
Context
The assessment supports students in developing their skills and knowledge in sourcing books, periodicals and other documents, as well as evaluating the relevance, accuracy, and quality of the materials. Creating an annotated bibliography calls for the application of succinct analytical and reflective skills, as well as informed online and library research. This assessment provides experience and understanding of information literacy and the analysis and synthesis of a range of resources involved in academic research and writing.
Instructions
In this assessment, you will address a contemporary organisational or business issue and apply research skills to identify, select and analyse 10 sources to form an annotated bibliography. The issue and resources used in Assessment 1A will also form the basis for Assessment 1B – Forming an Argument.
A digital communications topic will be selected by your lecturer in week 1. The selected topic will be the basis of student research for all three assessments.
Your lecturer will stipulate the topic in your Announcements on Blackboard.
When examining a topic(decided by the facilitator), consider the following:
• Locate material (books, periodicals, white papers and other documents) that may contain useful information and ideas on your issue.
• Briefly examine and review the items and select 10 that represent a variety of perspectives on the issue.
• Write an annotation of 150 words for each reference summarising the central theme and scope. The annotation should include one or more sentences that, o evaluate the authority or background of the author
o comment on the intended audience
o compare or contrast this work with another you have cited o explain how this work illuminates your bibliography topic
• Reference the book, article, or document using APA 7th style in the reference list.
o Use at least 1 in-text citation per annotation.
Be sure to review a variety of resources before selecting the 10 most suitable ones. Please include a title page, use the APA 7th referencing style, and list the materials in alphabetical order.
Students are responsible for:
• Staying within the word limit
• Keeping drafts and backups of their assignment
• Submitting the assignment via Blackboard by the due date
• Ensuring their assignment is written and submitted while observing and committing to the Academic Integrity policy
Please note that if you require an extension for this assignment, you must apply using the university application form and provide verifiable evidence of extenuating circumstances before the due date and include your most recent draft. Please also treat the prescribed word limit as a limit not to be breached.
Referencing:
It is essential that you use the appropriate APA style for citing and referencing research. Please see more information on referencing here http://library.laureate.net.au/research_skills/referencing
Submission Instructions:
A rubric will be attached to the assessment. The Learning Facilitator will provide feedback via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades.
Marking Rubric:
Your assessment will be marked against the rubric which is shown on the next pages. Please ensure that your submission addresses all three of the Assessment Attributes in the rubric.
Assessment Rubric
Assessment Attributes Fail (Unacceptable) 0-49% Pass
(Functional)
50-64% Credit
(Proficient) 65-74% Distinction
(Advanced)
75 -84% High Distinction
(Exceptional)
85-100%
Evaluation of sources and information selected for annotated bibliography
Percentage for this
criterion
40 %
Limited understanding of key concepts required to
form annotated bibliography.
Confuses logic and emotion. Information taken from reliable sources but without a coherent analysis or synthesis.
Viewpoints of experts are taken as fact with little questioning.
Resembles a recall or summary of key ideas.
Often conflates/confuses assertion of personal opinion with information substantiated by evidence from the research/course materials.
Analysis and evaluation do not reflect expert judgement, intellectual independence, rigor and adaptability.
Analyses and summarises information from the research/course materials.
Demonstrates a capacity to explain and apply relevant concepts.
Identify logical flaws.
Questions viewpoints of experts.
Discriminates between assertion of personal opinion and information substantiated by robust evidence from the research/course materials and extended reading.
Well demonstrated capacity
to explain and apply relevant concepts.
Viewpoint of experts are subject to questioning.
Systematically and critically discriminates between assertion of personal opinion and information substantiated by robust evidence from the research/course materials and extended reading.
Information is taken from sources with a high level of interpretation/evaluation to develop a comprehensive critical analysis or synthesis.
Analysis and evaluation reflect growing judgement, intellectual independence, rigor and adaptability. Identifies gaps in knowledge.
Exhibits intellectual independence, rigor, good judgement and adaptability.
Effective
Communication
Percentage for this
Difficult to understand for audience, no logical/clear structure, poor flow of ideas, argument lacks supporting evidence.
Audience cannot follow
Information, arguments and evidence are presented in a way that is not always clear and logical.
Line of reasoning is often difficult to follow.
Information, arguments and evidence are well presented, mostly clear flow of ideas and arguments.
Line of reasoning is easy to follow.
Information, arguments and evidence are very well presented; the presentation is logical, clear and well supported by evidence.
Demonstrates an
Expertly presented; the presentation is logical, persuasive, and well supported by evidence, demonstrating a clear flow of ideas and arguments.
MGT502_Assessment_1A_Brief_Annotated Bibliography_Module 3.1 Page 4 of 5
criterion
25 % the line of reasoning. understanding of the topic. Engages and sustains audience’s interest in the topic.
Correct citation of key
resources and evidence
Percentage for this
criterion
35 %
Demonstrates inconsistent use of good quality, credible and relevant resources to support and develop ideas
Demonstrates use of credible and relevant resources to support and develop ideas, but these are not always explicit or well developed.
Demonstrates use of credible resources to support and develop ideas.
Demonstrates use of good quality, credible and relevant resources to support and develop arguments and statements.
Demonstrates use of high- quality, credible and relevant resources to support and develop arguments and position statements.
Show evidence of wide scope within the organisation for sourcing evidence.
Show evidence of wide scope within and without the organisation for sourcing evidence.
MGT502_Assessment_1A_Brief_Annotated Bibliography_Module 3.1 Page 5 of 5

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. form annotated bibliography.
    Confuses logic and emotion. Information taken from reliable sources but without a coherent analysis or synthesis.

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays
Categories
Writers Solution

Communicate with IT professionals, stakeholders and user groups of information systems

ASSESSMENT BRIEF
Subject Code and Name ACCT6001 Accounting Information Systems
Assessment Assessment 3 – Case Study – Excel
Individual/Group Individual
Learning Outcomes (d) Apply technical knowledge and skills in creating information for the workplace using spreadsheets and relational databases
(e) Communicate with IT professionals, stakeholders and user groups of information systems
Weighting 25%
Total Marks 100 marks
Context:
The spreadsheet is a powerful tool that has become entrenched in business processes worldwide. A working knowledge of Excel is a crucial skill for accountants. This assignment aims to assess the student’s ability to create spreadsheets. Students will be using raw data and summarising them in a user-friendly format to aid decision making. Students will need to recommend additional excel-based analysis that facilitates business decision making.
Submission Instructions:
Students need to submit their Excel Workbook which includes the analysis and recommendation sheet. The file should be provided in the following format: Student ID_ Student Name_ ACCT6001 Assessment 3.xlxs
Example: 0009989t_Adam Smith_ACCT6001 Assessment 3.xlxs
Eljay School
A large Australian School has recently opened an online education division called Eljay. The school provides online education services to students from around the world. In an effort to improve the services offered to students, a job management system was developed to improve the responses provided to student queries. At the end of every week, a manager from the administration team archives an excel file that contains data about student queries for that week. The manager of the administration team believes that the data within this spreadsheet would be valuable for business decision making. However, employees within the team lack the technical knowledge to analyse and interpret this data. Subsequently, the manager is unsure how to utilise this data to gain insights on how to improve response times and outcomes for students.
The administration team manager decided to hire you to assist in analysing and interpreting the data. The table below shows a data file that was archived containing information on student queries for one week.
Table 1
Job Code Student ID Student Name Date Opened
(d/mm/yyyy h:mm) Date Closed
(d/mm/yyyy h:mm) Hours Charged Job Type Job Priority Job Status
0001 0009990t Charles Brody 01/08/2020 10:30:49 01/08/2020 12:30:49 2 IT Important Closed
0002 0001090t John Lucas 02/08/2020 15:23:26 02/08/2020 16:23:26 1 IT Normal Closed
0003 0009989t Adam Smith 02/08/2020 18:21:46 04/08/2020 16:20:23 1 Teaching Less Important Closed
0004 0001100t Maree Sarah 03/08/2020 09:36:21 05/08/2020 12:20:23 4 Teaching Normal Closed
0005 0009988t Eve Bonny 04/08/2020 12:24:20 6 Assessment Important Re Process
0006 0001120t Adelle Smith 04/08/2020 09:28:26 1 Assessment Less Important Open
0007 0009987t Jill Water 05/08/2020 11:30:33 3 Assessment Important In Process
0008 0001130t Jack Hill 06/08/2020 12:10:33 06/08/2020 14:30:33 2 Assessment Important Closed
While only a small number of queries were received from students in the first week of the month, student queries are expected to go up over the remainder of the month. However, before getting actual data from the job management system in the coming weeks, Eljay school has asked you to explore the possible analyses that can be performed if using the current output. Eljay provided you with a document listing specific instructions on what you are expected to do in Excel. The instructions are listed below.
Requirements
(1) Open an Excel Workbook and name it as ‘Student ID_ Student Name_ ACCT6001 Assessment 3’ (i.e. 0009989t_Adam Smith_ACCT6001 Assessment 3). Create a worksheet labelled as ‘Job Data’. Make a table similar to the one above using hypothetical details for 50 students. The table should include the following columns: Job Code, Student ID, Student Name, Date Opened, Date Closed, Job Type, Job Priority, Job Status.
In your hypothetical data, assume:
a) all student queries were made by students located in Australia,
b) at least 30 jobs that have a job status of “closed”
c) at least one of each Job Status is included in the data set for each Job Type. For example, include at least:
• “open”, “in process”, “re process”, and “closed” entries for “IT”,
• “open”, “in process”, “re process”, and “closed” entries for “Teaching”, and
• “open”, “in process”, “re process”, and “closed” entries for “Assessment”
d) All queries are made between 01/08/2020 and 28/08/2020.
e) Each student lodges a query in the job management system only once. So, each row of data contains information about a specific student.
(2) In the ‘Job Data’ worksheet, add a column labelled as ‘Time taken to close job. This column should show the time spent resolving each job (e.g. student query). The values for this column should be reported using the “number” format and calculated using a:
a) combination of the date opened and date closed columns.
b) formula that only includes entries with a “Job Type” equal to “Closed”.
(3) Create a new worksheet in your workbook and label it as ‘Job Duration’. In this worksheet:
a) Report the descriptive statistics (i.e. mean, median, maximum, minimum) for both the “Time taken to close job” column added to the ‘Job Data’ worksheet and the “Hours Charged” column. A brief commentary on the results should be provided (between 50 and 100 words).
b) Include another table in this worksheet showing for each week the:
• Total number of jobs,
• Total number of jobs “Closed”,
• Total number of “Important” jobs “Open”, and • Average time taken to close “Important” jobs.
The values for each week should be calculated using Excel formulas based on values from the ‘Job Data’ worksheet (e.g. the values in your table should change if values in the ‘Job data’ table change). The table may look like Table 2.
Table 2
Week 1 Week 2 Week 3 Week 4
Job Count 8 13 9 15
Jobs Closed 5 6 7 12
“Important” Jobs “Open” 1 1 2 3
Average time taken to close “Important” jobs 1.5 1.8 2.6 3.9
The administration team believe that the problem with Key Performance Indicators focused on the number of jobs closed each week was that “important” jobs were not being prioritised. Do you find support for this belief? Use a chart(s) to report the results for correlation to support your answer.
(4) Create a worksheet labelled as ‘Job Type’. Include a table in this worksheet showing the number of jobs for each week grouped by the three different job types. The values should be directly linked to the ‘Job Data’ worksheet. The table may look like Table 3.
Table 3
Job Type Week 1 Week 2 Week 3 Week 4 Total
Assessment 4 6 4 7 21
IT 2 3 2 3 10
Teaching 2 4 3 5 14
Total 8 13 9 15 45
(5) Create a worksheet and label it as ‘Pivot Tables and Charts’. Build tables and charts that show the average Job Duration by Job Type and Job Priority. Provide these by creating 2 pivot tables/charts (one for each Job Type and Job Priority). Place both of these tables and charts on the same worksheet. A sample for output of Job Duration by Job Type is shown in Figure 1.
For each table/chart, comment on whether you think the school would be able to introduce a policy of no more than 2 working days (48 hours) to resolve students queries.
Figure 1
(6) Of the employees directly responsible for resolving student queries, the school currently has 3 contract-employees working in the administration team, 2 in the teaching team, and 1 in the corporate services team. Contract employees from the administration team charge the school $60 per hour, teaching team employees charge $80 per hour and corporate services $110 per hour. The administration team manager, who receives a salary of $70,000 per annum, asked you about using data from the job management system to develop a monthly budget. The following information was gathered for you to use in developing this budget.
1. “Hours charged” for “Assessment” jobs are invoiced by the administration team 60% of the time and the remaining 40% of the “Hours charged” are invoiced by the teaching team.
2. All “Hours charged” for “IT” jobs are invoiced by corporate services team
3. The “Hours charged” to “Teaching” jobs are invoiced by the teaching team 90% of the time while the remaining 10% are invoiced by the administration team.
Create a ‘Budget Summary Report’ worksheet. Include a table with a column for the Team, Estimated hours, and Total Costs. The values for the estimated hours charged column should be linked to the ‘Job Data’ worksheet. Use appropriate functions to fill out the remaining cells of the table. A sample table is shown in Table 5.
Table 5
Team Estimated hours Cost (per hour) Total costs
Administration 33 60 71,890.00
Corporate Services 48 110 5,280.00
Teaching 51 80 4,080.00
Generate a pie chart to show the distribution of expected costs across different teams.
(7) Due to the recent economic crisis around the world, the school would like to cut costs and automate several processes. Given strong industry demand for using Artificial Intelligence (AI) tools to manage customer queries, you believe that a large number of student queries could be managed using an AI bot. However, to implement this technology at the school, a part-time employee will need to be employed along with a software-as-a-service (SAAS) subscription. The part-time employee will cost $35,000 per year. However, you expect that the budgeted costs (in requirement 6) will be significantly reduced. If the school purchases the AI bot, it will half the amount of time required by the administration manager to manage student queries, reducing this cost to $35,000 per year. The percentage of “Hours charged” will also decrease for all job types and only a small charge per “Closed” job will be incurred for the SAAS subscription (as shown in Table 6).
Table 6
Team Reduction in “Hours charged” (%) Charge per “Closed” job
Assessment 60% $1.20
IT 30% $2.20
Teaching 20% $1.60
If the School does not implement the AI bot tool, the number of jobs performed by employees will remain unchanged. Do you recommend the School purchases the AI bot?
(8) Create a worksheet labelled as ‘Analysis and Recommendation’. This worksheet should contain the following three sections.
a) Findings – Briefly summarise your findings based on the analysis performed in requirement 2 to requirement 7.
b) Recommendation for additional analysis – In this section, you should comment on whether additional analyses can be performed using the types of data that the administration team manager currently receives from the job management system. You should provide one example of an additional analyses that can be performed using the given data and explain how to perform the analysis. Comment on how the additional analysis would help the administration team manager to make business decisions.
c) Recommendation for additional data – Currently there is an option for the administration manager to get other types of data from the job management system. Provide one practical example of an additional type of data that should be collected about student queries (e.g. jobs). Suggest the type of analysis that can be done using the additional data. Comment on how the analysis on additional data would help the administration department improve business decision making.
Learning Rubric: Assessment 1
Assessment Criteria Fail
(Unacceptable) 0-49% Pass
(Functional)
50-64% Credit
(Proficient) 65-74% Distinction
(Advanced)
75 -84% High Distinction
(Exceptional)
85-100%
Formulae, formatting and cell references
20 % Formulae, formatting and cell reference are mostly incorrect and incomplete.
Incorrect calculations and major mistakes in formulas are present.
More than 50% of the formulae, formatting and cell references are correct.
Several mistakes are present in calculations and formulas that have been used.
Majority of the formulae, formatting and cell references are correct.
There are minor discrepancies or mistakes in calculations and formulas used.
Almost all formulae, formatting and cell references are correct.
All calculations are correct and appropriate formulas have been used.
All formulae, formatting and cell references are correct.
All calculations are correct and appropriate formulas have been used.
Tables, graphical presentation of data,
Pivot Table
40 % Some tables, graphs, pivot tables are missing or created with wrong or incomplete data.
Poor visual presentation of data.
Some mistakes are present in creating tables, graphs and pivot tables. Some mistakes have been done in data used, but overall student has proven working knowledge of the
Excel tools used.
Visual presentation of data needs improvement in some cases.
Tables, graphs and pivot tables have been created with minor mistakes.
Visual presentation could be improved.
There are minor mistakes in table creation, graphs and pivot table.
Overall very good understanding of the Excel tools with professional presentation of data.
Tables, graphs and pivot table have been created correctly with excellent presentation of data.
The student has shown excellent understanding of the Excel tools used in the assessment.
ACCT6001_Assessment Brief 3_Case Study – Excel Page 6 of 7
Analysis and
Recommendation
40% Recommendations and analysis are not provided or very weak.
Limited application/ recommendations based upon analysis.
The student demonstrated the ability to analyse and summarise data for the purpose of decision making.
Recommendations are valid, but could be improved.
Well-developed analysis and with Excel application and recommendations linked to the analysis.
Thoroughly developed and creative analysis and synthesis with application.
Well developed recommendations linked to the analysis undertaken.
Highly sophisticated and creative analysis.
Excellent recommendations linked to the analysis undertaken.

GET SOLUTION FOR THIS ASSIGNMENT, Get Impressive Scores in Your Class

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

GET SOLUTION FOR THIS ASSIGNMENT

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers- Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
  • Confidential- It’s secure to place an order at primewritersbay.com We won’t reveal your private information to anyone else.
  • Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. Communicate with IT professionals, stakeholders and user groups of information systems

Get Professionally Written Papers From The Writing Experts 

Green Order Now Button PNG Image | Transparent PNG Free Download on SeekPNG Our Zero Plagiarism Policy | New Essays