Your task
Individually, you are required to record a 5-minute video business plan proposal that you could use to pitch your group’s activity idea to potential investors or internal stakeholders by incorporating theories and concepts covered in weeks 8 to 12.
Assessment Description
In this assignment, you will be given an opportunity to construct a persuasive business plan to potential investors or internal stakeholder that considers business metrics. This will enable you to practice answering probing questions on the substance of the plan in a learning environment.
Assessment Instructions
This part of the entrepreneurial process is the crucial step of introducing your idea to people outside of your immediate circle of people. Your close friends and family may understand your idea but will anyone else? How you communicate your idea will determine whether consumers and investors will jump on board.
Your first task is to create a set of slides that you will use as a prompt in recording the video proposal by incorporating a concise overview of the following points:
· the idea (summary of the idea’s intended purpose and use, and identification of potential consumers)
· the proposed business model (it’s goals and objectives)
· the marketing strategy (competitive analysis: are there similar products already on the market?)
· the operations strategy (what resources are required (people, technology, raw materials)
· the financials (how are you planning to raise capital/funding for this idea?)
· business metrics used to determine if this idea is sustainable.
Your next task is to record a 5-minute narration video in which you must discuss the particulars of the business plan proposal. In preparing this video, you are required to use at least 8 sources of information and use Kaplan Harvard Referencing Style. These may include websites, government publications, industry reports, census data, journal articles, and newspaper articles. These references should be included as a reference list at the end of your video.
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
Additional Resources
The following may be useful sources of additional information for your projects.
Australian Government – Business website
https://www.business.gov.au/planning/templates-and-tools
Officeworks – Your Guide to Writing a Business Plan
https://www.officeworks.com.au/workwise/workwise/business-basics/starting-a-business/your-guide-to-writing-a-business-plan
Entrepreneur Asia-Pacific – Business Plans: A Step-by-Step Guide https://www.entrepreneur.com/article/247574
Shopify Blogs – How to Make Your Own Online Videos (in 30 Minutes or Less) https://www.shopify.com.au/blog/how-to-make-videos
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
Assignment Submission
Students are encouraged to submit their work well in advance of the deadline to avoid any possible technical difficulties. For those students who have limited experience in video making techniques, it is recommended to read video FAQs document that is available to you under the assessments tab in
MyKBS.
Late assignment submission penalties
Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School “late assignment submission penalties” policy.
Number of days Penalty
1* – 9 days 5% per day for each calendar day late deducted from the total marks available
10 – 14 days 50% deducted from the total marks available.
After 14 days Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s).
Note Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students
*Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty
For more information, please read the full policy via
https://www.kbs.edu.au/wp-content/uploads/2019/07/KBS Assessment-Policy June-2019 Final.pdf
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
Important Study Information Academic Integrity Policy
KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.
What is academic integrity and misconduct?
What are the penalties for academic misconduct?
What are the late penalties? How can I appeal my grade?
Click here for answers to these questions:
http://www.kbs.edu.au/current-students/student-policies/.
Time Limits for Video Assessments
A video that exceeds the time limit by more than 10% will cease to be marked from the point at which that limit is exceeded.
Study Assistance
Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.