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close to half of all taxpayers enjoy an effective federal tax rate of zero percent?

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Currently, close to half of all taxpayers enjoy an effective federal tax rate of zero percent? In contrast, the top one percent of taxpayers contribute more federal income tax revenues than the bottom ninety percent of taxpayers combined. Should there be a minimum federal tax rate that all taxpayers should be required to pay? If so, how do you think that it should be calculated for different income levels?In 2011, Barack Obama proposed the “Buffett Rule” tax plan (which was never implemented) which would have required that people making over one million dollars to pay no less than 30 percent of their income in taxes. Discuss this proposal in your analysis of minimum federal tax rates.

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Enjoy living company

Using enjoy living company complete below Part of a marketing plan includes the creation of a realistic marketing budget. The more specific and accurate your numbers, the better chance you have to meet your projected budget. How much do you intend to spend on your marketing? You may break this down by quarter for one year. On what will you be spending your marketing budget? How will you measure the ROI for each approach? Be very specific in terms of where you will market, how much each type will cost (do your research here, and cite it), and how you will know its effectiveness (more than simply the number of hits). What ethical considerations in promoting your product or service should be considered based on vulnerable populations?

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This starts with the development of realistic budget for advertising and promotion ideas. This will be achieved through the use of general rule of thumb which requires that allocation of about 5 to 10 % of expected annual revenues. However, the percentage of allocation can change drastically depending with the industry. The Enjoy Living company uses market analysis to determine the percentage indicators(Covello & Hazelgren, 2006). The company will include good mixture of promotion items in the advertising campaign because the budget is relatively small. The company intends to spend a budget of about $150,000 to $200,000 per year. As a result, the company will use stamps, brochures, envelopes, letterheads and business cards. These items will create awareness and give the business plenty of exposure with the use of limited resources.

Selling tactics            This is the strategy that the company will use to deliver the products and services to the market. This means that the company must identify and create a unique selling advantage. The first step is to establish the effec…………………………………………………………………………………………………

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Enjoy living company

Using enjoy living company 1.What are your monthly sales? Provide supporting calculations for how you reached your sales figure, and assure the calculations are realistic. For example, you might expect 100 visitors to your store the first month, 150 the second (and so forth) and they will each spend an average of $20. For the year, that might total $100,000. 2.Pick your top five expenses. How have you determined your expenses? Be specific, and back up your assumptions with research. For example, if you will be renting, what are the going rates for rentals? How much will electricity and other utilities cost? What salaries will you pay and what perks will you give employees? What is your salary or intended draw from the company?

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Financial Projection – Sales

            Its is anticipated that Enjoy Living will receive an average of 5 patients daily, which translate to 150 patients a month. For the service and products, each patient will be charged $1000 per visit. This means that the earning will averaging $150,000 per month; (150*$1000 = $150,000)(Johnson & Skjold, 2014). The general outlook of the industry showed that a starting company will receive 3 to 5 patients in the first month, but the number increases based on the marketing strategy adopted by the company. Therefore, in the second month, Enjoy Living anticipate to increase the number of patients to 10 per day. This means that the sales of the company will increase to $1000 per day and $300,000 per month.             The first five leading expenses are salaries ($21,285.83), Rent ($60,000), outside service ($12,000), Repairs and Maintenance ($6,850), and Accounting and Legal (6,480). These expenses weredetermined based on the number of workforces the company will employ in the first month and the number of patients the company will receive per month as well as the facilities needed to provide high quality services(Johnson & Skjold, 2014). For example, the company will be renting three building each at $20,000. per month. Research showed that rent rates in midtown Manhattan, New York is averaging $1000 per…………………………………………………………………………………………………

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Enjoy living company and business

using enjoy living company and business template. complete below. You will craft the heart of your financial projections by focusing on the Profit and Loss Statement projected over the next three years. Along with this, you will discuss the logic you used to estimate your sales (be sure to refer back to Section 4 of your business plan), and your expenses (the top five line items). Complete the Profit and Loss (section 6.1) of your business plan and the profit and loss assumption—section 6.5.1. You must justify your sales level by explaining the growth rate (number of customers times their average spending per visit and number of visits). Also justify your top five expenses. Use research to back up your numbers where appropriate (for example, likely rents based on commercial real estate leases in your area). Finally, you will craft your elevator pitch for your company and be prepared to record it and post it to the unit 10 Discussion boards. This “pitch” is created by entrepreneurs to help get potential investors excited or interested in their venture. Assignment checklist: Complete section 6.1 (Profit and Loss Statement) of your business plan outline Complete section 6.5.1 (Profit and Loss Assumption) of your business plan outline. Include justification for your sales figure, and explain the top five expenses. Write an elevator pitch that will be no longer than 60 seconds. No APA is required in this pitch. (Be prepared to record the pitch into a .WAV file in the next unit.)

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Financial Projection

The financial project for Enjoy Living was based on the key assumptions. The first assumption was that the company will make cash payments for all the services and withhold 10 % of the sales projected as an insurance reimbursement. The second assumption was that Enjoy Living will be operating on a strong and stable economy with minimal recession(Covello & Hazelgen, 2006). The third assumption was the medical insurance industry will not change in the near future. The fourth assumption was that the average variable cost will be 10 % of the monthly fixed cost. For Enjoy Living to break-even, it must provide 255 units of service per month or 3,010 units of service which translates to 894 patient visit annually.

Profit and Loss

 Year 1Year 2Year 3
Sales$ 700,000.00$ 730,000.00$ 830,892.00
Cost of Sales$    65,000.00$    57,687.00$    61,730.00
Massage Therapists’ Commissions$    85,320.00$    88,460.00$    90,050.00
Aestheticians’’ Commissions$    18,950.00$    21,453.00$    22,120.00
Other Services Commissions$    17,260.00$    15,380.00$    18,450.00
Total Cost of Sales$ 186,530.00$ 182,980.00$ 192,350.00
Gross Profit$ 513,470.00$ 547,020.00$ 638,542.00
OPERATING EXPENSES
Salary (Office & Overhead)$ 255,430.00$ 260,480.00$ 281,920.00
Payroll (taxes, etc.)$                   –$                   –$                   –
Outside Services$    12,000.00$    13,000.00$    14,000.00
Supplies (Office & Operation)$      2,600.00$      2,650.00$      2,800.00
Repairs & Maintenance$      6,850.00$      7,340.00$      8,050.00
Advertising$      2,500.00$      2,500.00$      2,500.00
Car, Delivery & Travel$      1,500.00$      2,500.00$      3,000.00
Accounting & Legal$      6,480.00$      7,039.00$      7,500.00
Rent$    60,000.00$    60,000.00$    60,000.00
Telephone$      1,500.00$      1,500.00$      1,500.00
Utilities$      2,500.00$      2,600.00$      2,700.00
Insurance$      1,500.00$      1,500.00$      1,500.00
Taxes (Real Estate, etc.)$      6,500.00$      7,000.00$      7,500.00
Interest$      2,500.00$      2,700.00$      2,900.00
Depreciation$                   –$          100.00$      1,000.00
Other Expenses$      3,000.00$      3,000.00$      3,000.00
TOTAL EXPENSES$ 364,860.00$ 373,909.00$ 399,870.00
NET PROFIT BEFORE TAXES$ 148,610.00$ 173,111.00$ 238,672.00
Income Taxes$    40,000.00$    41,000.00$    41,500.00
 
NET PROFIT AFTER TAX$ 108,610.00$ 132,111.00$ 197,172.00

Cash Flow

Cash Flow Pre-Startup  Year 1  Year 2  Year 3
 ESTIMATE
Cash on Hand$     225,650.00$     315,470.00$     403,456.00$ 514,750.00
CASH RECEIPTS
Cash Sales$                    –$ 700,000.00$ 730,000.00$ 830,892.00
Collections from CR Accounts$                    –$       17,000.00$       18,000.00$    19,000.00
Loan/Cash Injection$189,560$                    –$                    –$                   –
TOTAL CASH RECEIPTS$     189,560.00$     717,000.00$     748,000.00$     849,892.00
TOTAL CASH AVAILABLE$     415,210.00$ 1,032,470.00$ 1,151,456.00$ 1,364,642.00
 
CASH PAID OUT
Purchases$         6,400.00$      5,378.00$      5,293.00$      5,178.00
Gross Wages$       63,000.00$ 255,430.00$ 260,480.00$ 281,920.00
Outside Services$         4,600.00$    12,000.00$    13,000.00$    14,000.00
Supplies$    12,000.00$      2,600.00$      2,650.00$      2,800.00
Repairs & Maintenance$      2,600.00$      6,850.00$      7,340.00$      8,050.00
Advertising$      4,900.00$      2,500.00$      2,500.00$      2,500.00
Car, Delivery & Travel$      2,500.00$      1,500.00$      2,500.00$      3,000.00
Accounting & Legal$      1,000.00$      6,480.00$      7,039.00$      7,500.00
Rent$    20,000.00$    60,000.00$    60,000.00$    60,000.00
Telephone$      2,500.00$      1,500.00$      1,500.00$      1,500.00
Utilities$      1,500.00$      2,500.00$      2,600.00$      2,700.00
Insurance$      3,500.00$      1,500.00$      1,500.00$      1,500.00
Taxes (Real Estate, etc.)$                   –$      6,500.00$      7,000.00$      7,500.00
Interest$      6,500.00$      2,500.00$      2,700.00$      2,900.00
Other Expenses$      2,500.00$      3,000.00$      3,000.00$      3,000.00
SUBTOTAL$     133,500.00$     370,238.00$     379,102.00$     404,048.00
Loan Principal Payment$         7,200.00$         7,200.00$         7,200.00$         7,200.00
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