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Developing Pitches for Various Audiences and Goals (2020)

BRANDING, ENTREPRENEURSHIP, AND SMALL BUSINESS APPLICATIONSAssignment Overview

Marketing Presentation

Time to make a marketing pitch. Design a new product. Let investors know why they should back the project with company resources. Be persuasive and professional. Find the entrepreneur in you.

How do you create a product or service? Ever look for a product and find out it does not exist? Someone had to come up with ham and pineapple pizza, right? Keep the idea simple. If you get stumped and do not have an idea, search for “really cool products” and use one of them. Do not use a well-known name-brand product; pick something you have never heard of.

Session Long Project 4 Resources

Developing Pitches for Various Audiences and Goals (2020)

Entrepreneurial Marketing and the Marketing Mix (2020)

Marketing Strategy and the Marketing Plan (2020)

Market Research, Market Opportunity Recognition, and Target Market (2020)

Conducting a Feasibility Analysis (2020)

SLP Assignment

Over the last three modules, you have learned about marketing and developed skills that will serve you now and in the future. It is time to put those abilities to work. Be compelling. 

THE PITCH IN WRITING

Write a 250- to 350-word document sharing the following:

  • A brief description of the product.
  • Target Market and Rationale.
  • Pricing and Distribution Strategy.
  • Plan for Promotion.
  • Why this project would be a good investment.

3- to 3 ½-MINUTE VIDEO

You can talk about the same content that is written but do not read it. Impromptu speaking has a different impact than reading from a screen

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metadiscourse to explain your letter’s goals from start to finish in a mission statement.

Write a letter in which you urge your readers to take action on a civic issue. You decide on the

issue. (Civic issues can include such topics as voting, exercise, diet, finances, safety, etc. Begin

with a topic and narrow it down to an argument.

Use metadiscourse to explain your letter’s goals from start to finish in a mission statement. Make

it clear who your authority figure/audience is (editor of a newspaper, state senator, city council

member, school board official, etc.) and the specific genre and setting (via the mail, the press,

etc.) in which you are delivering your argument. Also indicate your purpose for writing this

letter.

Provide context by discussing the issue that you are concerned about and by synthesizing the

different perspectives on this issue that you have researched by reading sources or by talking to

others who are also concerned. (Consult at least two sources, which can be formal written texts

or interviews.)

Using a blend of appropriate rhetorical appeals (ethos for credibility and character, pathos for

emotions, logos for logic) and strategies (tone, diction, organization of argument, etc.), make an

argument (a main claim with three points/sub-claims) that urges your audience to take action on

this issue.

Conclude by warning your readers to do something as soon as possible. Restate your three sub-

claims in the same order in which you stated them before. Include your name with credentials to

reinforce your credibility.

Cite your sources in a separate page.

How to Structure This Project:

Greet your specific readers (Dear ___,)

Introduction: Use metadiscourse to explain your project’s goals from start to finish in a mission

statement paragraph.

Establish your credibility at the onset of your letter so that readers will listen to you and trust that

you know your subject and have done your research. Give some indication of the genre, setting,

and purpose of your letter.

Provide a paragraph or two of context by discussing this issue that you are concerned about and

by synthesizing the different perspectives on this issue that you have researched.

Make an argument with three points, in three paragraphs, using a blend of appropriate rhetorical

appeals and strategies to influence your particular readers. Urge your audience to take action on

this issue. Use the info you researched in sources to reinforce your position. If you consider an

opposing viewpoint, acknowledge it briefly, but then refute it and maintain your own position.

Make sure that the three sub-claims are clearly indicated in your topic sentences near the

beginning of your body paragraphs. Use metadiscourse to guide readers through your argument.

Conclusion: Convince your readers to so something as soon as possible. Restate your three sub-

claims in the same order in which you stated them before.

Close your letter with an adverb (sincerely, respectfully, etc.) and your name with your

credentials (job title, years of experience, years at your residence, etc.).

Include an additional page, separate from the letter, with information about sources that you

researched and used for this project.

Criteria for Evaluation (How You Are Graded)

Successful writers will

1. Answer all parts of the prompt.

2. Write a cohesive and well edited letter.

3. Upload their rough draft and final draft to Turn It In before the deadline.

4. Complete 3-5 pages (format: single spaced with extra spaces after the greeting, between

the paragraphs, and before the closing).

Tips for Writing the Civic Letter

There should be only one argument (main claim) for this project.

The argument should be specific and clear (not a broad, general topic).

The argument should have three sub-claims (three points that pertain to that argument).

You must support your argument and its sub-claims with all three rhetorical appeals and some

rhetorical strategies of your choice.

(There’s no need to write the words ethos, pathos, logos; just incorporate the following three

rhetorical appeals: credibility and character, emotion, and logic, into your letter in order to

engage your readers.)

Rhetorical appeals:

Ethos: In your first or second paragraph introduce yourself with credentials so that you can be

trusted. Incorporate your credibility into your letter at key points to establish your character and

be persuasive.

Pathos: Try to engage your readers’ emotions at certain points in your letter.

Logos: Use hard evidence (data, statistics, etc.) as logic to convince your readers to do

something.

Examples of an argument:

You should support ___.

We need funding for ___, so you should help us.

You should vote in favor of (or against) ___.

Examples of sub-claims:

Doing so would result in the following three benefits: 1…, 2…, 3…

Not doing so would have the following negative consequences: 1…, 2…, 3…

Evidence:

Support each sub-claim with evidence that you researched (interviews with fellow concerned

citizens, print sources, etc.).

Use really clear language (metadiscourse) to guide your readers through your points so that they

don’t get bogged down in your evidence. Place that metadiscourse at the start of each paragraph,

incorporated into your topic sentences, so readers can follow your train of thought.

Examples of metadiscourse:

In this letter I will…

My first point is…

My second point is…

My third point is…

To recap…

Watch my lecture for help.

Read the sample student civic letters for help.

Look for the following in the students’ civic letters: the argument; the three sub-claims; the three

rhetorical appeals, the strategies, and the evidence used to support the argument and its three

sub-claims; and the metadiscourse.

See how the writer clarifies the purpose for writing this letter.

Notice the specific audience (authority figure) that the writer is appealing to and how the writer

tailors this letter to that specific reader

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discuss the primary goals of vulnerability and remediation domain; why is this important? 100 words length

1. discuss the primary goals of vulnerability and remediation domain; why is this important? 100 words length 

2. identify the makeup of the digital forensics team. defend your answer. 100 words minimum 

3. Whitman and mattered (2018) discuss the configuration and change management (CCM) in the implementation of the new system. Why is it important to document such changes in the new system. Who would approve or disapprove such changes? explain your answer 300 words minimum 

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Deconstruct the processes and goals of cyber forensics investigations including the importance of search warrants and chain of custody in a forensic investigation of computer related crimes

Topic —- Deconstruct the processes and goals of cyber forensics investigations including the importance of search warrants and chain of custody in a forensic investigation of computer related crimes

  1. 4 – 6 Pages in length in APA format (not including a cover page and reference section)
  2. Papers need to be double spaced and in 12 point times new roman font
  3. Cover Page
  4. Introduction
  5. Reference Section (you will need at least 4 references
  6. Your references should not be more than 5 years old.

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Deconstruct the processes and goals of cyber forensics investigations including the importance of search warrants and chain of custody in a forensic investigation of computer related crimes

Topic —- Deconstruct the processes and goals of cyber forensics investigations including the importance of search warrants and chain of custody in a forensic investigation of computer related crimes

  1. 4 – 6 Pages in length in APA format (not including a cover page and reference section)
  2. Papers need to be double spaced and in 12 point times new roman font
  3. Cover Page
  4. Introduction
  5. Reference Section (you will need at least 4 references
  6. Your references should not be more than 5 years old.

GET SOLUTION BELOW

CLICK HERE TO MAKE YOUR ORDER

TO BE RE-WRITTEN FROM THE SCRATCH

NO PLAGIARISM

  • Original and non-plagiarized custom papers. Our writers develop their writing from scratch unless you request them to rewrite, edit or proofread your paper.
  • Timely Delivery. capitalessaywriting.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
  • Customer satisfaction. Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
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Ensure that the goals and vision statement are both based on the needs of the community.

Create goals and vision statements for your strategic plan for the city you chose for the strategic plan in Topic 5.

Utilize the data that you have collected about the community in the NEEDS ASSESSMENT from Topic 5 to create your goals and vision statements.

Ensure that the goals and vision statement are both based on the needs of the community.

The goals and vision statements need to be aligned. There needs to be alignment of the goals between the beat cops, and the supervisors, etc., all the way up the chain of command.

Write a 250-300-word rationale defending your goals and vision statements. Defend your rationale with research.

Be sure to cite three to five relevant scholarly sources in support of your content. Use only sources found at the GCU Library, government websites, or those provided in Class Resources.

This assignment uses a scoring guide. Please review the scoring guide prior to beginning the assignment to become familiar with the expectations for successful completion.

While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance. 

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Choose the goals and objective of your new business and develop a business plan which will contribute to its eventual achievement based on 5 key products

C6HM_Intensive_Your Name_120XXXXX_BSBMGT617_Evan_Date
Develop and Implement Business Plan
BSBMGT617
Assessment 1 – Project
Assessment 2 – Case Study
Assessment 3 – Written Test
Student Name
Student ID
Group ID:

CONTENTS
ASSESSMENT COVER SHEET 3
Student Agreement: 3
Student Declaration: 3
Due Dates and Submission: 3
Assessment No. 3
Assessment Method 3
Assessment Description 3
Assessment Due Date 3
ASSESSMENT OUTCOME 4
Student Feedback: 5
ASSESSMENT 1 – PROJECT 5
Task 1 Plan your objective 8
Task 2 Undertake planning and research 8
Task 3 Develop a business plan 9
Task 4 Question and answer 10
ASSESSMENT 2 – CASE STUDY 14
ASSESSMENT 3 – WRITTEN TEST 23
Trainer Confirmation: 24

ASSESSMENT COVER SHEET
This Assessment Cover Sheet outlines the requirements for assessment submission at Stanley College. Before any assessment/s can be accepted/marked by your trainer, this document must be signed for each unit completed.
Unit of Competence: BSBMGT617 – Develop and implement business plan
Student Agreement:
By signing this Agreement, I confirm that I have read the Assessment Submission Guidelines, as detailed in the Student Handbook (available via www.stanleycollege.edu.au/downloads). In particular:
• The work submitted is my own and does not contain another person’s work represented as my own. I understand that academic dishonesty is a breach of the Stanley College Code of Conduct and could lead to cancellation. I understand that I must acknowledge in an appropriate manner all information and sources of assistance used in my assessments.
• If my trainer believes that my assessment has been plagiarised, then he/she must collect all evidence and refer the matter to the Course Coordinator and Student Support Officer.
• I have followed all submission, presentation and file name guidelines outlined in the submission guidelines. I am aware that if I don’t follow required guidelines, this could result in my assessments being returned unmarked and/or fees being incurred.
• I understand that I must not receive undue assistance or the unauthorised help of others in the preparation of my assessment work.
• I will not allow other students to access or copy any of my assessment work.
• I understand that if I am not satisfied with my assessment result, I have the right to appeal within 30 working days of receiving a result. (The Complaints and Appeals Process is available in the Student Handbook via www.stanleycollege.edu.au/downloads)
Student Declaration:
I hereby declare that I have read the above statement and that all the materials I submit for assessments are entirely my own and meet all of Stanley College’s assessment requirements.
Student Signature:
Date:
Due Dates and Submission:
Please confirm the due dates for all assessments for this unit with your trainer:
Assessment No. Assessment Method Assessment Description Assessment Due Date
Assessment 1
Project Due Date:
Assessment 2
Case Study Due Date:
Assessment 3
Written Test Due Date:
Assessments must be submitted by the due dates listed on this page, to the following locations:
English – Submitted in person to trainer, handwritten. (Some assessments require electronic submission to your trainer)
Health (Aged Care) – Submitted in person to trainer, handwritten. (Assessment for BSBITU201 requires electronic submission to your trainer) / Work Based Training portfolio submitted in person to your trainer (paper).
Commercial Cookery/Patisserie (Certificate III only) – (cookery@stanleycollege.edu.au ) All assessments and Portfolio submitted electronically / Work Based Training portfolio submitted in person to James St front office (Paper).
Commercial Cookery/Patisserie (Certificate IV only) /Hospitality – (hospitality.assessments@stanleycollege.edu.au) All assessments to be submitted electronically.
Security – Submitted in person to trainer, handwritten.
Business – (management@stanleycollege.edu.au) All assessments to be submitted electronically.
Translation and Interpreting – (interpreting.translation@stanleycollege.edu.au) All assessments to be submitted electronically.
Early Childhood Education (Certificate III only) – Submitted in person to trainer, handwritten / Work Based Training portfolio submitted in person to your trainer (paper).
Early Childhood Education (Diploma only) – (ECE@stanleycollege.edu.au) All assessments to be submitted electronically / Work Based Training portfolio submitted in person to your trainer (paper).
Professional Year Program – All assessments are submitted in person (paper) to trainer or Program Manager/Internship portfolio submitted in person to the Program Manager (paper).
All submitted assessments file names must include the following details (if electronically submitted):
Class_Full name_Student ID_Unit of Competence_Assessment Number_Trainer_Date submitted
Example: C4CC01A_Elvis PRESLEY_12000634_BSBDIV501A_Rami_DDMMYYYY
ASSESSMENT OUTCOME
Assessment One (1): Outcome
Satisfactory 0
Not Satisfactory ??0
Resubmission Date:
Assessment Two (2): Outcome
Satisfactory 0
Not Satisfactory ??0
Resubmission Date:
Assessment Three (3): Outcome
Satisfactory 0
Not Satisfactory ??0
Resubmission Date:
Trainer’s Feedback:
Trainer’s Name:
Trainer’s Signature:
Date:
Students please note:
Your results will be made available in your Student Portal. Your Trainer will also email you with feedback on your performance, including where gaps are identified. Please ensure you regularly login to your student portal and Stanley College email to check this information. All decisions, including Assessments Outcomes can be appealed. For more information please refer to our Complaints and Appeals Policy (available from Student Services team or via our website).
Student Feedback:
Please take the time to provide us with any feedback on your experience during the delivery and assessment experience by emailing us directly at feedback@stanleycollege.edu.au
Alternatively you can complete the anonymous monthly student feedback survey.

ASSESSMENT 1 – PROJECT
This assessment requires you to plan and implement a business plan. To complete the assessments, you will be required to refer to the detailed information covered in the unit Develop and implement a business plan.
You are required to do the following:
• Complete Tasks 1, 2 and 3.
• Plan and develop a written business plan for a hospitality business
• Answer all the questions.
Task 1 Plan your objective
• Choose the goals and objective of your new business and develop a business plan which will contribute to its eventual achievement based on 5 key products (to be used throughout the assessment)
• Discuss your business plan topic with your assessor prior to commencing the project.
• Here are some examples of what your plan should relate to:
• Sales or productivity.
• Developing or maintaining customer service excellence.
• Increasing market share or developing new markets.
• Researching and developing new products or services for introduction into the business or production/manufacturing by the business.
• Development of methods of communication with customers.
• Business expansion plans
• Increasing brand awareness.
• Reduction of local and global environmental footprint.
• Development or enhancement of employee development and/or support programs.
Approval Email

Task 2 Undertake planning and research
• Collect evidence of the following development processes as you undertake planning and research for your chosen topic.
• Analysis and review of pre-existing strategic, business and operational plans.
• Processes used to review market requirements and to profile customer needs and pricing structures, where appropriate to the business.
• Processes used to identify resource requirements.
• Development of budgets and other financial documents or plans.
• Consultation processes with stakeholders.
• Processes used to develop performance objectives and measures.
• Evidence could be in the form of emails, letters, minutes of meetings, transcripts of telephone conversations, reports from managers, supervisors or specialists within the business, or from external specialist advisers, newspaper and magazine articles, and a bibliography of websites accessed.
• Use the report template below to collect the evidence for you project. Use the points above to guide you WHAT TYPE OF EVIDENCE you will need.
Evidence Collection Report Template YOUR Evidence Report

Task 3 Develop a business plan
• Use the template provided and guide to prepare a written business plan for the hospitality business you have chosen. Delete any sections or sub-sections that do not apply to your plan.
• At a minimum, your plan should include the following information:
• Description of the business, its products and services.
• Goals and objectives of the business plan.
• Activities to be completed to achieve the stated goals and objectives.
• Marketing activity where it applies to the plan.
• Identification of financial, human and physical resources required to implement the plan.
• Permit and licensing requirements applicable to the plan.
• Performance measurements for evaluating progress and business plan performance.
• Productivity and performance targets for key result areas.
• Consultation processes to be used during implementation and monitoring of the plan.
• Your assessor will use the ‘Business plan template’ and ‘Business plan guide’ on the Australian Government website to help assess your plan.
• Insert Your Business Plan Below
Business Plan Guide Business Plan Template
Your Business Plan (Finalised)

Financial Plan Break Even Point

Task 4 Business Plan Presentation
You need to communicate the Business Plan to the Business Stakeholders.
Your Task’s are:
Part 1
Send an email to the Business Stakeholders briefly outlining the below points:
Examples:
Your Business Plan Objective
Business Environment Analysis (SWOT)
Identified financial, human, and physical resource requirements for the business.
Activities, interventions, and strategies that will be adopted
Roles of responsibilities and key timelines
Any other relevant information i.e., legislation etc
Explain why the proposed business plan will be a success.
The email should be addressed to the STAKEHOLDERS (your assessor) and titled:
Your Business Plan Name Stakeholders Meeting
Email

Part 2
You are required to prepare and present to all the stakeholders involved (your trainer) power point presentation, comprising of 6 -8 slides. You should ensure you refer to the points you have outlined in the email in Part 1 and be prepared to answer questions.
PowerPoint Presentation

BSBMGT617 – Assessor Observation Checklist
To be completed by the assessor.
Learner’s name:
Did the learner successfully demonstrate evidence of their ability to do the following? Assessor comments Completed
Yes No
Reviewed and evaluated pre-existing strategic, business and operational plans, if available. Yes
Analysed and interpreted business vision, mission, values and objectives. Yes
Consulted with key stakeholders. Yes
Reviewed market requirements for the product or service, profiled customer needs and researched pricing options. Yes
Developed performance objectives and measures through consultation with key stakeholders. Yes
Identified financial, human and physical resource requirements for the business. Yes
Considered any permits or licences that may be required for a new activity. Yes
Wrote business plan. Yes
Communicated business plan to all relevant parties and ensured understanding of performance requirements and timeframes. Yes
Ensured skilled labour is available to implement plan. Yes
Tested performance measurement systems and refined, if necessary. Yes
Ensured timely reports on all key aspects of the business are available, user-friendly and balanced in terms of financial and non-financial performance. Yes
Reported system failures, product failures and variances to the business plan as they occurred. Yes
Analysed performance reports against planned objectives. Yes
Reviewed performance indicators and refined, if necessary. Yes
Reviewed system processes and work methods regularly as part of continuous improvement. Yes
Outlined processes for developing business plans. Yes
Described performance objectives and measures including key performance indicators. Yes
Identified key stakeholders. Yes
Analysed and researched business vision, mission, values, objectives, goals, competitors, financial targets, management arrangements, marketing approaches and strategic, business and operational plans. Yes
Wrote a business plan which included a description of the business, products and services, financial, physical and human resource requirements, permit and licence requirements, marketing activity, financial indicators, productivity and performance targets for key result areas. Yes
Implemented a business plan including ensuring skilled labour is available, and that training is provided where appropriate. Yes
Monitored and responded to business performance, including evaluation of performance against key result indicators, including profit and loss, community awareness or branding, environmental impact, governance, quality, sales, triple bottom line and the workforce. Yes
Consulted, communicated with and reported to key stakeholders including business partners, financiers, customers, staff and technical advisers. Yes
Provided an analysis of the strengths and weaknesses of a business plan. Yes
Trainer’s signature Date

Task 5 Question and answer
Answer all questions
• Respond to the short-answer questions related to your business planning from Task 1 to 3
Q1: How would you communicate the plan’s goals and objectives, performance requirements and timelines to relevant staff?
Q2: Choose one method of communication used and describe how you would ensure understanding of the requirements of the business plan to the relevant parties. What techniques would you use?
Q3: How would you ensure you have skilled labour available at the appropriate times when implementing the plan?
Q4: What steps did you take to analyse performance reports? Briefly outline the process you followed.

Q5: Why is it important to test performance measurement systems prior to implementing the business plan or during the early stages of implementation?
Q6: How could you identify and report system and product failures and variances?
Q7: Briefly describe the processes you would use to identify the possible changes and modify the performance indicators.

ASSESSMENT 2 – CASE STUDY
Implement and monitor a business plan
The following questions are based on the scenario that you will have to implement your business plan and that you have to monitor the implementation of your business plan.
Q1: What type of reports can help you monitor performance?
Q2: Briefly outline what you look for when analysing performance reports.
Q3: What’s the main reason for measuring and reporting performance?
Q4: How do you know if action is necessary or not?
Q5: Where do you obtain key result indicators? What documents do you refer to or where do you look for more information about performance results?
Q6: How does monitoring performance help you identify opportunities for improvement?
Q7: Give an example of an opportunity could have identified as a result of monitoring in your workplace.
Q8: When is it necessary to refine performance indicators?
Q9: Think about the characteristics of a weak business plan. Outline some simple tips for ensuring your business plan is successful.
Q10: What do you look for when reviewing the business plan?
Q11: Why is it important to evaluate pre-existing strategic plans?
Q12: What are some of the benefits of reviewing system processes and work methods?
Q13: What’s the difference between training, coaching and mentoring?
Q14: How can you identify if an employee needs coaching or training?
Q15: What are some of the different ways you can provide coaching and training to your staff?
Q16: Your profit and loss statement shows 15% lower revenue than expected.
Your expenses are the same as budgeted.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q17: Your brand awareness is `lower than expected.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q18: Your environmental impact is greater than in your business plan presented.
a) What are the possible consequences and what are you doing about it?
b) Please give three specific examples each. (Consequences and actions)
a)
b)

Q19: Your governance report shows a lack of risk management in your organisation. (Principle 7)
a) What do you do? Please give three specific examples.
b) Where can you find corporate governance guidelines?
a)
b)
Q20: Customers complain about the quality of service delivery.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q21: Your triple bottom seems not to be considered in your business plan.
a) Please explain the concept of triple bottom line and
b) give three specific examples in what to do in order to include it.
a)
b)

ASSESSMENT 3 – WRITTEN TEST
YOU WILL HAVE TO SIT A WRITTEN TEST FOR THIS SUBJECT
• This assessment is a closed book assessment. The use of mobile phones, laptops and internet is not permitted.
• You have a total of 10 minutes reading time plus 90 minutes to answer all questions.
• If you are found to be Not Satisfactory, you may be contacted by your trainer, where upon they will request to meet you for a verbal. Otherwise, a re-sit should be organized.
• Plagiarism is forbidden and you will be asked to re-sit this assessment and pay resit fee.
Trainer Confirmation:
Trainers please confirm students pass rate.
Trainer Name: Completed Date: Pass Rate Attained (%)
100%

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Choose the goals and objective of your new business and develop a business plan which will contribute to its eventual achievement based on 5 key products

ASSESSMENT 1 – PROJECT
This assessment requires you to plan and implement a business plan. To complete the assessments, you will be required to refer to the detailed information covered in the unit Develop and implement a business plan.
You are required to do the following:
• Complete Tasks 1, 2 and 3.
• Plan and develop a written business plan for a hospitality business
• Answer all the questions.
Task 1 Plan your objective
• Choose the goals and objective of your new business and develop a business plan which will contribute to its eventual achievement based on 5 key products (to be used throughout the assessment)
• Discuss your business plan topic with your assessor prior to commencing the project.
• Here are some examples of what your plan should relate to:
• Sales or productivity.
• Developing or maintaining customer service excellence.
• Increasing market share or developing new markets.
• Researching and developing new products or services for introduction into the business or production/manufacturing by the business.
• Development of methods of communication with customers.
• Business expansion plans
• Increasing brand awareness.
• Reduction of local and global environmental footprint.
• Development or enhancement of employee development and/or support programs.
Approval Email

Task 2 Undertake planning and research
• Collect evidence of the following development processes as you undertake planning and research for your chosen topic.
• Analysis and review of pre-existing strategic, business and operational plans.
• Processes used to review market requirements and to profile customer needs and pricing structures, where appropriate to the business.
• Processes used to identify resource requirements.
• Development of budgets and other financial documents or plans.
• Consultation processes with stakeholders.
• Processes used to develop performance objectives and measures.
• Evidence could be in the form of emails, letters, minutes of meetings, transcripts of telephone conversations, reports from managers, supervisors or specialists within the business, or from external specialist advisers, newspaper and magazine articles, and a bibliography of websites accessed.
• Use the report template below to collect the evidence for you project. Use the points above to guide you WHAT TYPE OF EVIDENCE you will need.
Evidence Collection Report Template YOUR Evidence Report

Task 3 Develop a business plan
• Use the template provided and guide to prepare a written business plan for the hospitality business you have chosen. Delete any sections or sub-sections that do not apply to your plan.
• At a minimum, your plan should include the following information:
• Description of the business, its products and services.
• Goals and objectives of the business plan.
• Activities to be completed to achieve the stated goals and objectives.
• Marketing activity where it applies to the plan.
• Identification of financial, human and physical resources required to implement the plan.
• Permit and licensing requirements applicable to the plan.
• Performance measurements for evaluating progress and business plan performance.
• Productivity and performance targets for key result areas.
• Consultation processes to be used during implementation and monitoring of the plan.
• Your assessor will use the ‘Business plan template’ and ‘Business plan guide’ on the Australian Government website to help assess your plan.
• Insert Your Business Plan Below
Business Plan Guide Business Plan Template
Your Business Plan (Finalised)

Financial Plan Break Even Point

Task 4 Business Plan Presentation
You need to communicate the Business Plan to the Business Stakeholders.
Your Task’s are:
Part 1
Send an email to the Business Stakeholders briefly outlining the below points:
Examples:
Your Business Plan Objective
Business Environment Analysis (SWOT)
Identified financial, human, and physical resource requirements for the business.
Activities, interventions, and strategies that will be adopted
Roles of responsibilities and key timelines
Any other relevant information i.e., legislation etc
Explain why the proposed business plan will be a success.
The email should be addressed to the STAKEHOLDERS (your assessor) and titled:
Your Business Plan Name Stakeholders Meeting
Email

Part 2
You are required to prepare and present to all the stakeholders involved (your trainer) power point presentation, comprising of 6 -8 slides. You should ensure you refer to the points you have outlined in the email in Part 1 and be prepared to answer questions.
PowerPoint Presentation

BSBMGT617 – Assessor Observation Checklist
To be completed by the assessor.
Learner’s name:
Did the learner successfully demonstrate evidence of their ability to do the following? Assessor comments Completed
Yes No
Reviewed and evaluated pre-existing strategic, business and operational plans, if available. Yes
Analysed and interpreted business vision, mission, values and objectives. Yes
Consulted with key stakeholders. Yes
Reviewed market requirements for the product or service, profiled customer needs and researched pricing options. Yes
Developed performance objectives and measures through consultation with key stakeholders. Yes
Identified financial, human and physical resource requirements for the business. Yes
Considered any permits or licences that may be required for a new activity. Yes
Wrote business plan. Yes
Communicated business plan to all relevant parties and ensured understanding of performance requirements and timeframes. Yes
Ensured skilled labour is available to implement plan. Yes
Tested performance measurement systems and refined, if necessary. Yes
Ensured timely reports on all key aspects of the business are available, user-friendly and balanced in terms of financial and non-financial performance. Yes
Reported system failures, product failures and variances to the business plan as they occurred. Yes
Analysed performance reports against planned objectives. Yes
Reviewed performance indicators and refined, if necessary. Yes
Reviewed system processes and work methods regularly as part of continuous improvement. Yes
Outlined processes for developing business plans. Yes
Described performance objectives and measures including key performance indicators. Yes
Identified key stakeholders. Yes
Analysed and researched business vision, mission, values, objectives, goals, competitors, financial targets, management arrangements, marketing approaches and strategic, business and operational plans. Yes
Wrote a business plan which included a description of the business, products and services, financial, physical and human resource requirements, permit and licence requirements, marketing activity, financial indicators, productivity and performance targets for key result areas. Yes
Implemented a business plan including ensuring skilled labour is available, and that training is provided where appropriate. Yes
Monitored and responded to business performance, including evaluation of performance against key result indicators, including profit and loss, community awareness or branding, environmental impact, governance, quality, sales, triple bottom line and the workforce. Yes
Consulted, communicated with and reported to key stakeholders including business partners, financiers, customers, staff and technical advisers. Yes
Provided an analysis of the strengths and weaknesses of a business plan. Yes
Trainer’s signature Date

Task 5 Question and answer
Answer all questions
• Respond to the short-answer questions related to your business planning from Task 1 to 3
Q1: How would you communicate the plan’s goals and objectives, performance requirements and timelines to relevant staff?
Q2: Choose one method of communication used and describe how you would ensure understanding of the requirements of the business plan to the relevant parties. What techniques would you use?
Q3: How would you ensure you have skilled labour available at the appropriate times when implementing the plan?
Q4: What steps did you take to analyse performance reports? Briefly outline the process you followed.

Q5: Why is it important to test performance measurement systems prior to implementing the business plan or during the early stages of implementation?
Q6: How could you identify and report system and product failures and variances?
Q7: Briefly describe the processes you would use to identify the possible changes and modify the performance indicators.

ASSESSMENT 2 – CASE STUDY
Implement and monitor a business plan
The following questions are based on the scenario that you will have to implement your business plan and that you have to monitor the implementation of your business plan.
Q1: What type of reports can help you monitor performance?
Q2: Briefly outline what you look for when analysing performance reports.
Q3: What’s the main reason for measuring and reporting performance?
Q4: How do you know if action is necessary or not?
Q5: Where do you obtain key result indicators? What documents do you refer to or where do you look for more information about performance results?
Q6: How does monitoring performance help you identify opportunities for improvement?
Q7: Give an example of an opportunity could have identified as a result of monitoring in your workplace.
Q8: When is it necessary to refine performance indicators?
Q9: Think about the characteristics of a weak business plan. Outline some simple tips for ensuring your business plan is successful.
Q10: What do you look for when reviewing the business plan?
Q11: Why is it important to evaluate pre-existing strategic plans?
Q12: What are some of the benefits of reviewing system processes and work methods?
Q13: What’s the difference between training, coaching and mentoring?
Q14: How can you identify if an employee needs coaching or training?
Q15: What are some of the different ways you can provide coaching and training to your staff?
Q16: Your profit and loss statement shows 15% lower revenue than expected.
Your expenses are the same as budgeted.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q17: Your brand awareness is `lower than expected.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q18: Your environmental impact is greater than in your business plan presented.
a) What are the possible consequences and what are you doing about it?
b) Please give three specific examples each. (Consequences and actions)
a)
b)

Q19: Your governance report shows a lack of risk management in your organisation. (Principle 7)
a) What do you do? Please give three specific examples.
b) Where can you find corporate governance guidelines?
a)
b)
Q20: Customers complain about the quality of service delivery.
a) What do you do?
b) Please give three specific examples.
a)
b)
Q21: Your triple bottom seems not to be considered in your business plan.
a) Please explain the concept of triple bottom line and
b) give three specific examples in what to do in order to include it.
a)
b)

ASSESSMENT 3 – WRITTEN TEST
YOU WILL HAVE TO SIT A WRITTEN TEST FOR THIS SUBJECT
• This assessment is a closed book assessment. The use of mobile phones, laptops and internet is not permitted.
• You have a total of 10 minutes reading time plus 90 minutes to answer all questions.
• If you are found to be Not Satisfactory, you may be contacted by your trainer, where upon they will request to meet you for a verbal. Otherwise, a re-sit should be organized.
• Plagiarism is forbidden and you will be asked to re-sit this assessment and pay resit fee.
Trainer Confirmation:
Trainers please confirm students pass rate.
Trainer Name: Completed Date: Pass Rate Attained (%)
100%

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  • Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. new business and develop a business plan which will contribute to its eventual achievement based on 5 key products 

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Hired by Jessie & Ashton as an HR consultant to address 3 instructional goals (outcomes you want from a training program) and rationale for proposing these goals.

In this case assignment, you are required to consider and apply the content from chapters 6-8 in responding to the latest concerns facing This Makes Scents.

When approaching this case and writing your submission, assume you have been hired by Jessie & Ashton as an HR consultant to address the following business needs. Ensure your submission is organized, written, and presented in a professional manner.
Recommend a training plan to help improve the performance of newly hired sales clerks. Your training plan must identify:

3 instructional goals (outcomes you want from a training program) and rationale for proposing these goals.
Training methods that will help meet the instructional goals (identify at least 2) and rationale for proposing these methods.
Methods for evaluating the effectiveness of your training program (Remember the various levels of evaluation of training) and rationale for proposing these evaluation methods.
Currently, the sales clerks and inventory specialist are only receiving base pay and mandatory benefits. Ashton and Jessie are considering whether they should implement an incentive pay plan for their staff. What pay-for-performance incentive plan(s) would you recommend and why? What considerations would the organization need to take in adopting your proposed plan(s)?

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Cvs pharmacy strategy and goals

Complete an analysis of the key internal factors that have implications for successful implementation of cvs pharmacy strategy and goals/objectives. Your paper should address these topics:

  1. Identify your cvs pharmacy’s core competencies and assess which ones are rare, costly, or not easily imitated.
  1. Present a summary of your organization’s strengths and potential (or currently verifiable) competitive capabilities. Also summarize the organization’s weaknesses(Note: You will have an opportunity to complete a full SWOT analysis, including threats and opportunities, as part of your week 6 paper.) Put your summary in a table and include a brief narrative explanation of your supporting rationale.
  • Apply the Resource-Based View (RBV) to help you identify both the tangible and intangible assets cvs pharmacy may be able to use to accomplish its intended strategies.
  • Consider and discuss the things that may make cvs pharmacy’s resources and capabilities difficult for others to imitate. Use Value Chain Analysis to help you deepen your understanding of the relative value of the resources and capabilities you have identified. Seek objective and independently verifiable evidence of potential rarity of the resources and capabilities.

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Internal environmental analysis CVS

            CVS Pharmacy is rated as the biggest pharmacy health care provider in the United States of America. CVS pharmacy provide various service in different parts of the United States which include claims processing, formulary management, plan design and administration, specialty pharmacy, mail order pharmacy service and pharmacy benefit management(Calia, 2014). It is approximated that CVS pharmacy runs 7,000 stores and operates in 49 states of the United States and in the District of Columbia. CVS delivers services and products to their customers through their own stores, third party organization and subsidiaries. In addition, the company allows the customers to place their orders online by login onto CVS.com. Recently, the company expanded its operations by acquiring Caremark Corporation in 2007, thus allowing the company to take over the operations of Caremark’s pharmacy stores.

Core competencies

            CVS pharmacy is one of the leading corporation in terms of market share in the retail drug industry. The company has managed to put together its capabilities and resources and utilize them to create a core competencies that make the CVS pharmacy to maintain its position as competitive in the drug industry. The core competencies of CVS pharmacy is the unique ability of innovation and productio………………………………………………………………………………………………………………………………………………………………………………………………………………………………….

………………………………………………………………….Cvs pharmacy strategy and goals………………………………………………………………………………………………………………………………………………………………

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