2. You will research a newspaper article on the topic you selected. Below is a list of some newspaper options:
The New York Times: https://www.nytimes.com/
The Washington Post: https://www.washingtonpost.com/
NPR: https://www.npr.org/
The Economist: https://www.economist.com/
The Wall Street Journal: https://www.wsj.com/
BBC News: https://www.bbc.com/news
The Atlantic: https://www.theatlantic.com/
3. Going to a news website and seeing an article immediately will probably not be enough. You will have to do some research. Below is a quick-step guide on how to research a topic.
Let’s pretend my topic is global poverty.
First, I would go to Google. https://www.google.com/
Second, I would type in search words. Get creative. Use different kinds of word combinations. Below are some examples:
example 1: type in the google search box– “global poverty globalization NPR”
example 2: type in the google search box– “poverty Latin America new york times”
example 3: type in the google search box– “poverty globalization Washington post”
Once you find an article, you will write a 1-2 page paper. Half of the paper should be a summary, and the other half should be a sociological analysis.
Summary: tell me what the newspaper article said. Summarize the article’s key points/themes/arguments. Provide specific examples from the article to support those points.
Analysis: tell me how your topic relates to the sociology of globalization. Explain how the newspaper article connects to what you have learned this semester. You want to connect your topic to the chapters and course readings. You want to demonstrate that you can make analytical connections between the newspaper article and sociology.
For example, you could write something like, “My newspaper article relates to the reading titled ______, which focuses on global stratification between developed and developing countries. For example, the reading discusses the concept of ______, which relates to my article because _____.”
4. Your paper must be well-written, have complete sentences, and be grammatically correct. Please proofread your paper before you submit it
Create a Brainstorm Bubble (a sheet with thought bubbles connecting to one another)
with your approved topic (your “claim”) in the middle and linking to your evidence found during your library and Google searches. Upload the Bubble here as an image or PDF using your phone or scanner.
During your search of the library databases, you should have found about 5-10 pieces of usable evidence to back up, or give credit to your “claim”. Put your claim in the center circle. In the next smallest circles, put your evidence. Then, in the smallest circles around the evidence, interpret and explain how it proves your claim. Does that piece of evidence relate to another piece of evidence? Does any piece of evidence contradict another piece of evidence? What holes do you see in your claim? What evidence would fill in that hole? What questions do you still have about your claim?
Need an example? https://utpb.instructure.com/courses/22720/files/4036754/preview
BATTLE OF THE TITANS: AMAZON ECHO VS. GOOGLE HOME (AND DON’T FORGET ABOUT APPLE)
The newest battleground for the tech giants is being fought over smart home devices. Amazon’s Echo was the first to hit the market in 2014; the smart speaker responds to voice commands and serves an ever-growing range of purposes, such as music streaming, news updates, Internet searches for information, grocery lists, joke telling, takeout orders from local restaurants, and answers to general questions. Furthermore, in homes with other smart features, Echo and its voice personification Alexa allow users to control compatible lights, fans, thermostats, garage doors, sprinklers, and locks with simple voice commands. By 2017, Alexa even gained the ability to call or send texts to the contacts in users’ linked smartphones through Echo.
Google’s competing Google Home device did not even hit the shelves until April 2017.67 In some ways, Google Home is more advanced and “smarter” than Echo. For example, its web browsing capabilities are more advanced because it relies on Google’s stellar search engine, whereas Echo is limited to Wikipedia and Bing. Google Home also can sync its audio playback with other devices and Google Cast speakers, providing better playback and the option to insert linked devices throughout the house, such that even customers with big homes can engage in constant interactions with the central device. If a user moves from the downstairs family room, where a Google Home device is playing music, to the upstairs bedroom, as long as there is another device there those elements sync and the user does not miss a beat of the song. Amazon’s Echo does not have such a capability.
Overall, though, the two devices have similar functionalities, with some notable differences in the quality of the services they provide. Perhaps the biggest difference is how “smart” the devices really are when it comes to responding to users’ requests. In a study conducted by the digital agency 360i, Google Home was six times more likely to answer requests Page 205correctly than was Echo. In this study, the researchers asked each device a series of 3,000 questions. Although they did not publish the questions they asked, the superiority of Google Home likely stems from Google’s access to its advanced search engine. In addition, Google Home recognizes more colloquial command words. For example, if a consumer asks Google Home what movies are playing at the nearby theater, then asks how long it will take to get “there,” Google Home understands that “there” refers to the theater, whereas Echo would need the user to cite the specific theater name or location.
Yet in other areas, Amazon’s device takes the lead. Echo is compatible with more smart devices, including about a half a dozen other smart home devices, whereas Google Home is compatible with only three. Regardless of which brand of smart device people use in their homes to control things like lights or appliances, they thus can likely use Echo to help control those operations. Furthermore, when it comes to e-commerce, Google cannot come close to comparing with Amazon for product searches or purchases. The vast customer insights maintained by Amazon help it power Echo, such that it is much better at enabling consumers to search for, find, and purchase the precise products they want at the very moment they realize they need something.
With its earlier entrance, Amazon also has a leg up on the market already; Echo dominates, with an approximately 70 percent market share. Among people who already use voice assistants—such as Siri on their iPhones or Cortana on their personal computers—the three-year head start on Echo means that they likely have already made their purchase, and they are no longer in the market that might be served by Google Home. Moreover, almost half of all U.S. consumers do not currently use voice assistants and these customers do not seem interested in buying one for their homes.
Another hurdle in the market stems from customers’ privacy concerns. Such smart devices are always on and listening for commands. Some customers are uneasy with the presence of a device that is always listening to them. Although the companies offer assurances that customers are not being recorded if they are not directly giving commands, and it is possible to disable the microphone and delete past commands, customers remain wary.
As the first to market, Amazon was able to set the price level for this type of device. Echo currently costs about $180. When Google entered, it priced Google Home at $130.75 However, Amazon also has released a smaller, cheaper version, Echo Dot, that costs only $50. This new device was a huge hit on Amazon’s most recent Prime Day, sold at a special price of $35, which made it the top selling item on Amazon that day.76 In response, Google cut the cost of Google Home to $100.77
Even as this seeming head-to-head competition persists and intensifies, some other tech companies are starting to venture onto the battlefield. Apple introduced its smart speaker Page 206home device, HomePod, in January 2018.78 Along with the functions provided by Google Home and Echo, Apple’s entry features a special focus on music and sound quality. Even its name is evocative of the revolutionary iPod, which changed the way people listen to music. Priced around $349, it is the most expensive option. But for devoted Apple customers, a high price tag rarely turns the tide.
1. Trace how you might go through the steps in the consumer decision process if you were thinking of buying a smart home device.
2. Identify the four determinant attributes that set apart the Amazon, Google, and Apple smart home devices. Use those attributes to develop a compensatory purchasing model similar to the one in Exhibit 6.2. Based on your importance and performance ratings, which product would you buy?
3.Which device features examined in this chapter might have the greatest impact on consumers’ propensity to buy one of these products?
4.Which risk factors might impact consumers’ propensity to buy one of these products?
5.After purchasing one of these products, why might you experience postpurchase cognitive dissonance? What might the seller do to help you resolve this dissonance?
Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals BATTLE OF THE TITANS: AMAZON ECHO VS. GOOGLE HOME
BATTLE OF THE TITANS: AMAZON ECHO VS. GOOGLE HOME (AND DON’T FORGET ABOUT APPLE)
The newest battleground for the tech giants is being fought over smart home devices. Amazon’s Echo was the first to hit the market in 2014; the smart speaker responds to voice commands and serves an ever-growing range of purposes, such as music streaming, news updates, Internet searches for information, grocery lists, joke telling, takeout orders from local restaurants, and answers to general questions. Furthermore, in homes with other smart features, Echo and its voice personification Alexa allow users to control compatible lights, fans, thermostats, garage doors, sprinklers, and locks with simple voice commands. By 2017, Alexa even gained the ability to call or send texts to the contacts in users’ linked smartphones through Echo.
Google’s competing Google Home device did not even hit the shelves until April 2017.67 In some ways, Google Home is more advanced and “smarter” than Echo. For example, its web browsing capabilities are more advanced because it relies on Google’s stellar search engine, whereas Echo is limited to Wikipedia and Bing. Google Home also can sync its audio playback with other devices and Google Cast speakers, providing better playback and the option to insert linked devices throughout the house, such that even customers with big homes can engage in constant interactions with the central device. If a user moves from the downstairs family room, where a Google Home device is playing music, to the upstairs bedroom, as long as there is another device there those elements sync and the user does not miss a beat of the song. Amazon’s Echo does not have such a capability.
Overall, though, the two devices have similar functionalities, with some notable differences in the quality of the services they provide. Perhaps the biggest difference is how “smart” the devices really are when it comes to responding to users’ requests. In a study conducted by the digital agency 360i, Google Home was six times more likely to answer requests Page 205correctly than was Echo. In this study, the researchers asked each device a series of 3,000 questions. Although they did not publish the questions they asked, the superiority of Google Home likely stems from Google’s access to its advanced search engine. In addition, Google Home recognizes more colloquial command words. For example, if a consumer asks Google Home what movies are playing at the nearby theater, then asks how long it will take to get “there,” Google Home understands that “there” refers to the theater, whereas Echo would need the user to cite the specific theater name or location.
Yet in other areas, Amazon’s device takes the lead. Echo is compatible with more smart devices, including about a half a dozen other smart home devices, whereas Google Home is compatible with only three. Regardless of which brand of smart device people use in their homes to control things like lights or appliances, they thus can likely use Echo to help control those operations. Furthermore, when it comes to e-commerce, Google cannot come close to comparing with Amazon for product searches or purchases. The vast customer insights maintained by Amazon help it power Echo, such that it is much better at enabling consumers to search for, find, and purchase the precise products they want at the very moment they realize they need something.
With its earlier entrance, Amazon also has a leg up on the market already; Echo dominates, with an approximately 70 percent market share. Among people who already use voice assistants—such as Siri on their iPhones or Cortana on their personal computers—the three-year head start on Echo means that they likely have already made their purchase, and they are no longer in the market that might be served by Google Home. Moreover, almost half of all U.S. consumers do not currently use voice assistants and these customers do not seem interested in buying one for their homes.
Another hurdle in the market stems from customers’ privacy concerns. Such smart devices are always on and listening for commands. Some customers are uneasy with the presence of a device that is always listening to them. Although the companies offer assurances that customers are not being recorded if they are not directly giving commands, and it is possible to disable the microphone and delete past commands, customers remain wary.
As the first to market, Amazon was able to set the price level for this type of device. Echo currently costs about $180. When Google entered, it priced Google Home at $130.75 However, Amazon also has released a smaller, cheaper version, Echo Dot, that costs only $50. This new device was a huge hit on Amazon’s most recent Prime Day, sold at a special price of $35, which made it the top selling item on Amazon that day.76 In response, Google cut the cost of Google Home to $100.77
Even as this seeming head-to-head competition persists and intensifies, some other tech companies are starting to venture onto the battlefield. Apple introduced its smart speaker Page 206home device, HomePod, in January 2018.78 Along with the functions provided by Google Home and Echo, Apple’s entry features a special focus on music and sound quality. Even its name is evocative of the revolutionary iPod, which changed the way people listen to music. Priced around $349, it is the most expensive option. But for devoted Apple customers, a high price tag rarely turns the tide.
1. Trace how you might go through the steps in the consumer decision process if you were thinking of buying a smart home device.
2. Identify the four determinant attributes that set apart the Amazon, Google, and Apple smart home devices. Use those attributes to develop a compensatory purchasing model similar to the one in Exhibit 6.2. Based on your importance and performance ratings, which product would you buy?
3.Which device features examined in this chapter might have the greatest impact on consumers’ propensity to buy one of these products?
4.Which risk factors might impact consumers’ propensity to buy one of these products?
5.After purchasing one of these products, why might you experience postpurchase cognitive dissonance? What might the seller do to help you resolve this dissonance?
Timely Delivery– primewritersbay.com believes in beating the deadlines that our customers have imposed because we understand how important it is.
Customer satisfaction- Customer satisfaction. We have an outstanding customer care team that is always ready and willing to listen to you, collect your instructions and make sure that your custom writing needs are satisfied
Writing services provided by experts- Looking for expert essay writers, thesis and dissertation writers, personal statement writers, or writers to provide any other kind of custom writing service?
Enjoy Please Note-You have come to the most reliable academic writing site that will sort all assignments that that you could be having. We write essays, research papers, term papers, research proposals. BATTLE OF THE TITANS: AMAZON ECHO VS. GOOGLE HOME
Google+ is a social networking site that lets users define and manage various groups of people and how they interact with them. With Google+, users can define various circles, which might include people from work, good friends, and family, as well as casual acquaintances. Using such circle definitions, users can better control the posts they allow others to view.
For this project, research Google+ features. Compare and contrast the Google+ features with those of at least two other social networks (such as Facebook). This paper should be written in third-person. The third-person point of view belongs to the person (or people) being talked about. The third-person pronouns include he, him, his, himself, she, her, hers, herself, it, its, itself, they, them, their, theirs, and themselves (Not I, we, us, our).
Running Head: SOCIAL MEDIA MARKETING E-commerce Social Marketing Institutional Affiliation Course Name Date 1 SOCIAL MEDIA MARKETING 2 E-commerce Social Marketing The e-commerce marketing field has been revolutionized by social media.Organizations have identified social media as the best platform to introduce their brands worldwide. The customers and brands engage through social media platforms. A strong customer relationship is enhanced when there is an interaction between social media users and e-commerce sites (Felix, Rauschnabel & Hinsch, 2017). The current social media platforms such as LinkedIn, Facebook, Pinterest, Twitter, Instagram and much more help to build the e-commerce brands and hence stronger customer relationship.E-commerce marketing involves techniques of driving high traffic to translate into sales and customers. Felix, Rauschnabel & Hinsch, 2017 notes that e-commerce strives to attain a huge customer base through a number of ways from concentrating on SEO and organic traffic by means of Google or Facebook ads to direct traffic on to these sites. Thesites use either paid or non-paid approaches in an effort to find out which mix brings more people to the sites. The marketing algorithms and tactics are dynamic therefore the strategy chosen must bring the highest return on the ad spend (Shawky, Kubacki, Dietrich & Weaven,2019). This paper seeks to compare and contrast out the social marketing process of Walmart and eBay e-commerce sites.Compare a ……………………………………………………………………………………………………………………………. GET THE COMPLETED ASSIGNMENT ASSIGNMENT COMPLETED AT CapitalEssayWriting.com MAKE YOUR ORDER AND GET THE COMPLETED ORDER CLICK HERE TO ORDER THIS PAPER AT CapitalEssayWriting.com NO PLAGIARISM
