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mind the social and industrial contexts of your chosen film while writing your essay

Film Analysis Paper: 8 pages in length. This paper will count for 30% of your grade. Late papers will be penalized 2/3 of a letter grade per day.

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For this paper, choose one of the following five films and write an essay about how it represents issues related to this class: race/ethnicity, class, gender, sexuality, and ability. Your essay should consider intersectionality: how do these various “categories” of social identity relate to one another in your chosen film?

Also keep in mind the social and industrial contexts of your chosen film while writing your essay.  For example, is your film a Hollywood social problem film from the 1940s, or an independent film from the 1980s?  As such, you should consider questions of authorship, genre, and/or other aesthetic concerns.  Draw on your textbook and classroom experience to help situate your film; if you don’t know anything about it, you should do a little research (imdb.com is a quick reference site).   

These essays are thus analytical essays that place the given film text within some of its various contexts.  Your analysis will need to be organized around a thesis of your own devising, which might be something as simple as “Film X is a good example of [Film Type Y] because it embodies formal elements that represent diversity issues in [These] ways.”  

Close textual reading of you chosen film will produce a better paper.

Choose one of the following films to analyze:

1. ​Fried Green Tomatoes (1991, dir. Jon Avnet) 

2. ​Judas and the Black Messiah (2021, dir. Shaka King) 

3. ​Minari (2020, dir. Lee Isaac Chun) 

4. ​Three Billboard Outside Ebbing, Missouri (2017, dir. Martin McDonagh) 

5. ​Hustlers (2019, dir. Lorene Scafaria) 

Papers will be uploaded to www.turnitin.com before or during Week 15, due date May 3.

Caveats and Helpful Hints

This assignment is NOT about summarizing the story, NOR is it about describing the film in a shot by shot manner.  You should assume your reader is familiar with the film in question and any story synopsis should brief.

BEFORE YOU WRITE

*​Make sure you have seen the film you are going to write about.  Consider watching it twice and taking notes on its form and style.

*​Make sure you understand the assignment. If you have any questions or doubts, contact the teaching assistants or the professor. 

*​You may want to prepare an outline before you start to write. 

FORMAT

*​Use one-inch margins on all sides of each page.  DOUBLE SPACE your lines.

*​Underline, italicize or CAPITALIZE the titles of the films you discuss. Do not place them in quotation marks. Note that underlining the titles is the preferred method since it allows you to use italics for emphasis. 

*​Number the pages in the top right corner, and place your last name on the word file.

*​An original title is not an absolute requirement. However, try to provide one if you can.

*​Put your name, the instructor’s name, the course title, and the date on the title page. 

GRAMMAR AND STYLE

*​Do not use regionalisms, slang, or colloquial language (“kind of,” “sort of,” “like,” etc.)  

*​Structure your sentences clearly and precisely. Any claim you make has to be supported with convincing evidence.

*​If a sentence becomes too long, split it into two before it gets out of control. 

*​Avoid sentence fragments.  Every sentence needs a subject and a verb.

*​Do not overuse pronouns (he, she, they, etc.). When you do use pronouns, make sure it is clear to what or whom they refer. 

*​Avoid repetition.  Don’t make the same point over and over. 

*​Avoid contracted forms (use “it is” not “it’s,” “they are” not “they’re,” etc.).

STRUCTURE 

*​Make sure your opening paragraph contains a specific and precisely formulated thesis that anticipates the main points of the argument of the essay.

*​Your paragraphs should reflect a logical development of the thesis.

*​Make sure your argument flows smoothly, with clear transitions between paragraphs and sentences. 

*​Support general observations with concrete examples.

CONTENT 

*​We are not interested in your personal opinions about the quality of the film you are analyzing.  Whether you enjoyed the film or not is irrelevant to the assignment. Try to be as objective as possible. 

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Industrial equipment salesperson for D2D

Professional Scenarios: Saban is a top performing industrial equipment salesperson for D2D. After three years of working with his best client, he receives a text message from Pat (his direct manager) assigning him to a completely different account.

Pat has received complaints that Saban gets all of the good clients and is not a “team player.”

Saban responds to the message and asks for a meeting with Pat to discuss this change. Pat responds with another text message that reads: “Decision final. Everyone needs to get a chance to work with the best accounts so it is fair. Come by the office and pick up your new files.”

Moments later, Saban sends a text message to Karen, his regional manager and Pat’s boss. It simply reads, “We need to talk.”

  1. Amber, Savannah, and Stephen work for Knowledge, Inc. (a consulting company). While on a conference call with Tim Rice Photography (an established client), the group discusses potential problems with a marketing campaign. Tim Rice, lead photographer and owner of Tim Rice Photography, is insistent the marketing is working and changes are not needed.

Amber reaches over to put Tim on “Mute” but accidently pushes a different button. She immediately says to Savannah and Stephen that the marketing campaign is not working and that “…Tim should stick to taking pretty pictures.”

Tim responds, “You know I can hear you, right?”

  1. James shows up to work approximately five minutes late this morning, walks silently (but quickly) down the hallway and begins to punch in at the time clock located by the front desk.

Sarah, the front desk manager, says, “Good morning, James,” but James ignores her, punches in, and heads into the shop to his workplace. Sarah rolls her eyes, picks up the phone, and dials the on-duty manager to alert her that James just arrived and should be reaching his desk any moment.

  1. Paul works for the website division of SuperMega retail company. He receives an email late Friday afternoon that explains a new computer will launch at the end of next June and it will be in high demand with limited stock. Also contained in the three-page-message is that customers will be able to preorder the item 30 days before launch according to the production company. Paul is asked to create a landing page for consumers who are interested in learning more about the product.

By mistake, Paul sets up a preorder page for the product that afternoon (well in advance of the company authorized period) and late Friday evening consumers begin to preorder the product. Sharon, Vice President of Product Sales at SuperMega, learns of the error Saturday morning and calls Paul to arrange a meeting first thing Monday morning. Sharon explains to Paul on the phone that the company intends on canceling all of the preorders and Paul responds that the company should honor the preorders because it was not a consumer error. After a heated exchange, Paul hangs up on Sharon when she insists that the preorders will be canceled because of Paul’s error

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Recently our company manager in charge of salesperson Mr. Pat, informed me of a change in my account. The manager pointed to me that I have been in charge of one of the company’s best client for three years and that there was a need for change of the account. In response, I requested for a meeting to discuss the change. However, in his part, Mr. Pat did not feel the need for the meeting but rather stressed that his decision was final and that I should go a pick my new files.

Having been the best performing industrial equipment salesperson in the company, I do not understand why my direct manager d………………………………………………………………………………………………………………………………………………………………………………

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Consumer versus Industrial Services

There are many challenges Marketing Managers face when marketing services. This discussion will focus on areas such as intangibility and how managers can make their services more tangible. Topic 1: Pick two services companies, one consumer company, and one business-to-business (industrial) manufacturer. What can a company in each of these industries do to make its services more tangible to customers? Topic 2: A soda company wants to market their product in several lesser developed countries in Africa. What ethical considerations do you think they need to address and why?

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Consumer vs. Industrial services

(Course Instructor)

(University Affiliation)

(Student’s Name)

(Date)

Consumer vs. Industrial services

Topic 1: How to Make Services More Tangible

            The chosen service companies are Verizon and Quicken Loans, the consumer company is The Procter & Gamble Company and the business-to-business company is General Motors. Generally all products and services can be considered as intangibles since even the most tangible may not be pretested before purchase. According to (Lamb, 2009) the evaluation of services often causes problems to service users and consumers owing to difficulty of their evaluation. It is important that such services be made more tangible. Verizon can make their services more tangible by providing newsletters about their range of services and their descriptions. Quicken loans can make their services more tangible by emphasizing on the company as a brand. The Proctor and Gamble can increase the tangibility of its products that cannot be pretested by providing product reassurance for example through packaging. General Motors can increase the tangibility of its services by providing detailed product descriptions and catalogue outlining what they offer.

Topic 2: Ethical Considerations for Soda Company Wishing to Market its Products in Africa             Ethics are the guiding principles that help in making decisions on what is right or wrong (Ferrell & Hartline, 2013). Some of the ethical considerations for a Soda Company wishing to market its products in lesser developed countries are truthfulness, decency and honesty. The marketing should be truthful in all the communications that are made during the process. Honesty should be upheld in order to ensure the consumers……………………………………………………………………………………………………

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