Business Model Innovation in Practice,” Euchner and Ganguly (2014) discuss a five-step approach to implement innovations within organizations. The five-step approach starts with Demonstrate value creation. The purpose of this step is to ensure that the organization has a clear understanding of the new value the innovation creates for the customer. Step two is generating business model options. A strong business model is imperative. The business model capitalizes on the value and ensures that other competitors would have challenges trying to replicate the model. This increases the organization’s competitive advantage. The third stage is to identify the risks for each option generated. The business model is strictly a concept. In this phase, it will identify the future risks upfront. This will allow the organization to be proactive. The three types of risks are business execution. Co- innovation risks and adoption risks. The fourth phase is to prioritize the risks. In this phase, the organization will quantify the chances of success. The organization will evaluate the current state of knowledge and identify the variables. The fifth step is to reduce risks through business experiments. In this stage, the organization conducts experiments in the real world using prototypes or simulated experiments (Euchner, 2014).
The four functions of management (planning, organizing, leading, and controlling) can be leveraged within the five-step approach to assist organizations in implementing successful innovations. All organizations planning to implement innovation needs a strong management plan. Each function will play a vital role in ensuring that the innovation is successful. The five-step approach combined with the four functions of management will increase the likeliness of the innovation is successful.
Euchner, J., & Ganguly, A. (2014). Business Model Innovation in Practice. Research-Technology Management, 57(6), 33–39. https://doi-org.lopes.idm.oclc.org/10.5437/08956308X5706013
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ASSESSMENT 3 BRIEF Subject Code and Title PROJ6000: Principles of Project Management Assessment Assessment 3 – Project Charter Report Individual/Group Individual Length 2,000 words (+/- 10%) Learning Outcomes The Subject Learning Outcomes demonstrated by successful completion of the task below include: a) Assess the importance of project management concepts within an organisational context. b) Compare and contrast project management methodologies and their application within global project contexts. c) Identify and analyse the key processes of a project lifecycle. d) Evaluate and apply tools and techniques used in the project initiation phase. e) Critically reflect on the leadership competencies necessary to succeed in global project management environments. Submission By 11:55pm AEST/AEDT Sunday of Module 6.1 Weighting 40% Total Marks 100 marks Task Summary After reading the project case study, use it to develop a 2,000-word Project Charter, describing the entire project in a short, succinct, and professional document. Context Project leadership is about inspiring the project team to do their best from the outset. This requires a combination of verbal and written communication skills and a range of applied leadership skills. One of the foundational documents that helps “kick off” a project is the Project Charter. The Project Charter describes the entire project in a short, succinct, and presentable document that can be shared with project staff or other stakeholders and aims to commence the project in earnest. The Project Charter helps to clarify the project context, the project team roles, and the goals of the project. Instructions You will be given a project case study to use in order to develop your Project Charter. Though all students will receive the same case study, it is expected that each student will think about the project from their own perspective as an up-and-coming project manager in order to formulate a unique Project Charter. Use your own style based on your critical thinking of what it means for you PROJ6000_Assessment_3_Brief_Report_Module6.1 Page 1 of 6 to lead a project. You may use one of the templates provided in the learning resources or develop your own format. Please follow the instructions below: 1. Read the case study provided by your lecturer. This will form the basis for your Project Charter, because you will assume that you are the project manager for this project. 2. After reading the case study, begin to develop your project charter. This needs to be a 2,000word report (+/- 10%) and must use a minimum of six (6) references (academic literature and industry publications—please consider the case study as a 7th reference). Please ensure all references are cited in-text. 3. The Project Charter must include the following headings and should be written as if you are presenting it to the project team that will build this project. You are the project manager. The contents of your Charter should include: a. Background of the project b. Reasons for the project c. Project objectives d. Proposed project management approach or methodology/methodologies e. Constraints, limitations, and risks f. Leadership structure (project manager and his or her senior aides: list their roles and explain what each does in the project. You need to cite four (4) roles) g. Project risks and their mitigation h. Project stakeholders and how to interact with them i. The vision of the project and the type of project team culture you wish to promote in your team j. Reference list Referencing It is essential that you use appropriate APA style for citing and referencing research. Please see more information on referencing here: https://library.torrens.edu.au/academicskills/apa/tool Submission Instructions Submit this task via the Assessment 3 link in the main navigation menu in PROJ6000 – Principles of Project Management. The Learning Facilitator will provide feedback via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades. Academic Integrity Declaration I declare that, except where I have referenced, the work I am submitting for this assessment task is my own work. I have read and am aware of Torrens University Australia Academic Integrity Policy and Procedure viewable online at: http://www.torrens.edu.au/policies-and-forms I am aware that I need to keep a copy of all submitted material and their drafts, and I will do so accordingly. PROJ6000_Assessment_3_Brief_Report_Module6.1 Page 2 of 6 Assessment Rubric Assessment Attributes Fail (Yet to achieve minimum standard) 0-49% Pass (Functional) 50-64% Credit (Proficient) 65-74% Distinction (Advanced) 75-84% High Distinction (Exceptional) 85-100% Knowledge and understanding of project management concepts and how to apply them within an organisational context Demonstrates knowledge and understanding of the role of project management in the initiation of new projects Percentage for this criterion = 30% Demonstrates a limited understanding of project management concepts within an organisational context. Key components of the assignment are not addressed, including little to no application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates a functional or partially developed understanding of project management concepts within an organisational context. Demonstrates a limited application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates a proficient understanding of project management concepts within an organisational context. Demonstrates a proficient application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates an advanced understanding of project management concepts within an organisational context. Demonstrates an advanced application of project management concepts to the initiation of a new project and strategies to lead project success. Demonstrates exceptional knowledge of management concepts within an organisational context. Demonstrates an exceptional application of project management concepts to the initiation of a new project and strategies to lead project success. Analysis and application with synthesis of new knowledge Limited analysis and synthesis of subject Demonstrates basic analysis and synthesis of subject Well-developed analysis and synthesis of subject Thoroughly developed analysis and synthesis of Highly sophisticated analysis and synthesis of Synthesises knowledge of the project management initiation phase and details of the assigned case study with an understanding of project management tools and techniques to develop an effective project charter Percentage for this criterion = 30% concepts to a project initiation phase. Project charter demonstrates limited or no understanding of project management knowledge, methodologies, and techniques, and/or demonstrates limited applicability to the circumstances of the assigned case study. concepts to a project initiation phase. Project charter demonstrates a basic understanding of project management knowledge, methodologies, and techniques, with some applicability to the circumstances of the assigned case study. concepts to a project initiation phase. Project charter demonstrates a welldeveloped understanding of project management knowledge, methodologies, and techniques, with wellestablished applicability to the circumstances of the assigned case study. subject concepts to a project initiation phase. Project charter demonstrates a thoroughly developed understanding of project management knowledge, methodologies, and techniques, with significant applicability to the circumstances of the assigned case study. subject concepts to a project initiation phase. Project charter demonstrates a highly sophisticated understanding of project management knowledge, methodologies, and techniques, with substantial applicability to the circumstances of the assigned case study that includes thoughtful recommendations and proposals. Effective communication (written) Effectively presents the circumstances of the case study and the required elements of a project charter Limited presentation of information related to the assigned case study, which is difficult to follow. Presents in a basic manner information related to the assigned case study. Occasionally employs specialised language and Presents in a readable and coherent manner information related to the assigned case study. Accurately employs some specialised language and Communicates coherently and concisely information related to the assigned case study in a manner that adheres to the given format. Accurately employs a wide range of specialised Communicates eloquently information related to the assigned case study. Expresses meaning coherently, concisely, and creatively within the given format. Discerningly selects and precisely employs a wide Percentage for this criterion = 30% Specialised language and terminology related to project management and the initiation phase of the project management lifecycle is rarely or inaccurately employed. Meaning is repeatedly obscured by errors in the communication of ideas, including errors in structure, sequence, spelling, grammar, punctuation, and/or the acknowledgment of sources. terminology related to project management and the initiation phase of the project management lifecycle with accuracy. Meaning is sometimes difficult to follow. Information, arguments, and evidence are structured and sequenced in a way that is not always clear and logical. Some errors are evident in spelling, grammar, and/or punctuation. terminology related to project management and the initiation phase of the project management lifecycle. Meaning is easy to follow. Information, arguments, and evidence are structured and sequenced in a way that is clear and logical. Occasional minor errors present in spelling, grammar, and/or punctuation. language and terminology related to project management and the initiation phase of the project management lifecycle. Engages audience interest. Information, arguments, and evidence are structured and sequenced in a way that is clear and persuasive. Spelling, grammar, and punctuation are mostly free from errors. range of specialised language and terminology related to project management and the initiation phase of the project management lifecycle. Engages and sustains audience’s interest. Information, arguments, and evidence are insightful, persuasive, and expertly presented. Spelling, grammar, and punctuation are free from errors. Correct citation of key resources and evidence Percentage for this criterion = 10% Demonstrates inconsistent use of good quality, credible, and relevant resources to support and develop ideas. Referencing is omitted or does not resemble APA. Demonstrates use of credible and relevant resources to support and develop ideas, but these are not always explicit or well developed. Referencing resembles APA with frequent or repeated errors. Demonstrates use of credible resources to support and develop ideas. Referencing resembles APA with occasional errors. Demonstrates use of good quality, credible, and relevant resources to support and develop arguments and statements. Show evidence of wide scope within the organisation for sourcing evidence. APA referencing is free from errors. Demonstrates use of highquality, credible, and relevant resources to support and develop arguments and position statements. Show evidence of wide scope within and without the organisation for sourcing evidence. APA referencing is free from errors. The following Subject Learning Outcomes are addressed in this assessment SLO a) Assess the importance of project management concepts within an organisational context. SLO b) Compare and contrast project management methodologies and their application within global project contexts. SLO c) Identify and analyse the key processes of a project lifecycle. SLO d) Evaluate and apply tools and techniques used in the project initiation phase. SLO e) Critically reflect on the leadership competencies necessary to succeed in global project management environments.ASSESSMENT 3 BRIEF Subject Code and Title PROJ6000: Principles of Project Management Assessment Assessment 3 – Project Charter Report Individual/Group Individual Length 2,000 words (+/- 10%) Learning Outcomes The Subject Learning Outcomes demonstrated by successful completion of the task below include: a) Assess the importance of project management concepts within an organisational context. b) Compare and contrast project management methodologies and their application within global project contexts. c) Identify and analyse the key processes of a project lifecycle. d) Evaluate and apply tools and techniques used in the project initiation phase. e) Critically reflect on the leadership competencies necessary to succeed in global project management environments. Submission By 11:55pm AEST/AEDT Sunday of Module 6.1 Weighting 40% Total Marks 100 marks Task Summary After reading the project case study, use it to develop a 2,000-word Project Charter, describing the entire project in a short, succinct, and professional document. Context Project leadership is about inspiring the project team to do their best from the outset. This requires a combination of verbal and written communication skills and a range of applied leadership skills. One of the foundational documents that helps “kick off” a project is the Project Charter. The Project Charter describes the entire project in a short, succinct, and presentable document that can be shared with project staff or other stakeholders and aims to commence the project in earnest. The Project Charter helps to clarify the project context, the project team roles, and the goals of the project. Instructions You will be given a project case study to use in order to develop your Project Charter. Though all students will receive the same case study, it is expected that each student will think about the project from their own perspective as an up-and-coming project manager in order to formulate a unique Project Charter. Use your own style based on your critical thinking of what it means for you PROJ6000_Assessment_3_Brief_Report_Module6.1 Page 1 of 6 to lead a project. You may use one of the templates provided in the learning resources or develop your own format. Please follow the instructions below: 1. Read the case study provided by your lecturer. This will form the basis for your Project Charter, because you will assume that you are the project manager for this project. 2. After reading the case study, begin to develop your project charter. This needs to be a 2,000word report (+/- 10%) and must use a minimum of six (6) references (academic literature and industry publications—please consider the case study as a 7th reference). Please ensure all references are cited in-text. 3. The Project Charter must include the following headings and should be written as if you are presenting it to the project team that will build this project. You are the project manager. The contents of your Charter should include: a. Background of the project b. Reasons for the project c. Project objectives d. Proposed project management approach or methodology/methodologies e. Constraints, limitations, and risks f. Leadership structure (project manager and his or her senior aides: list their roles and explain what each does in the project. You need to cite four (4) roles) g. Project risks and their mitigation h. Project stakeholders and how to interact with them i. The vision of the project and the type of project team culture you wish to promote in your team j. Reference list Referencing It is essential that you use appropriate APA style for citing and referencing research. Please see more information on referencing here: https://library.torrens.edu.au/academicskills/apa/tool Submission Instructions Submit this task via the Assessment 3 link in the main navigation menu in PROJ6000 – Principles of Project Management. The Learning Facilitator will provide feedback via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades. Academic Integrity Declaration I declare that, except where I have referenced, the work I am submitting for this assessment task is my own work. I have read and am aware of Torrens University Australia Academic Integrity Policy and Procedure viewable online at: http://www.torrens.edu.au/policies-and-forms I am aware that I need to keep a copy of all submitted material and their drafts, and I will do so accordingly. PROJ6000_Assessment_3_Brief_Report_Module6.1 Page 2 of 6 Assessment Rubric Assessment Attributes Fail (Yet to achieve minimum standard) 0-49% Pass (Functional) 50-64% Credit (Proficient) 65-74% Distinction (Advanced) 75-84% High Distinction (Exceptional) 85-100% Knowledge and understanding of project management concepts and how to apply them within an organisational context Demonstrates knowledge and understanding of the role of project management in the initiation of new projects Percentage for this criterion = 30% Demonstrates a limited understanding of project management concepts within an organisational context. Key components of the assignment are not addressed, including little to no application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates a functional or partially developed understanding of project management concepts within an organisational context. Demonstrates a limited application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates a proficient understanding of project management concepts within an organisational context. Demonstrates a proficient application of project management concepts to the initiation of a new project or strategies to lead project success. Demonstrates an advanced understanding of project management concepts within an organisational context. Demonstrates an advanced application of project management concepts to the initiation of a new project and strategies to lead project success. Demonstrates exceptional knowledge of management concepts within an organisational context. Demonstrates an exceptional application of project management concepts to the initiation of a new project and strategies to lead project success. Analysis and application with synthesis of new knowledge Limited analysis and synthesis of subject Demonstrates basic analysis and synthesis of subject Well-developed analysis and synthesis of subject Thoroughly developed analysis and synthesis of Highly sophisticated analysis and synthesis of Synthesises knowledge of the project management initiation phase and details of the assigned case study with an understanding of project management tools and techniques to develop an effective project charter Percentage for this criterion = 30% concepts to a project initiation phase. Project charter demonstrates limited or no understanding of project management knowledge, methodologies, and techniques, and/or demonstrates limited applicability to the circumstances of the assigned case study. concepts to a project initiation phase. Project charter demonstrates a basic understanding of project management knowledge, methodologies, and techniques, with some applicability to the circumstances of the assigned case study. concepts to a project initiation phase. Project charter demonstrates a welldeveloped understanding of project management knowledge, methodologies, and techniques, with wellestablished applicability to the circumstances of the assigned case study. subject concepts to a project initiation phase. Project charter demonstrates a thoroughly developed understanding of project management knowledge, methodologies, and techniques, with significant applicability to the circumstances of the assigned case study. subject concepts to a project initiation phase. Project charter demonstrates a highly sophisticated understanding of project management knowledge, methodologies, and techniques, with substantial applicability to the circumstances of the assigned case study that includes thoughtful recommendations and proposals. Effective communication (written) Effectively presents the circumstances of the case study and the required elements of a project charter Limited presentation of information related to the assigned case study, which is difficult to follow. Presents in a basic manner information related to the assigned case study. Occasionally employs specialised language and Presents in a readable and coherent manner information related to the assigned case study. Accurately employs some specialised language and Communicates coherently and concisely information related to the assigned case study in a manner that adheres to the given format. Accurately employs a wide range of specialised Communicates eloquently information related to the assigned case study. Expresses meaning coherently, concisely, and creatively within the given format. Discerningly selects and precisely employs a wide Percentage for this criterion = 30% Specialised language and terminology related to project management and the initiation phase of the project management lifecycle is rarely or inaccurately employed. Meaning is repeatedly obscured by errors in the communication of ideas, including errors in structure, sequence, spelling, grammar, punctuation, and/or the acknowledgment of sources. terminology related to project management and the initiation phase of the project management lifecycle with accuracy. Meaning is sometimes difficult to follow. Information, arguments, and evidence are structured and sequenced in a way that is not always clear and logical. Some errors are evident in spelling, grammar, and/or punctuation. terminology related to project management and the initiation phase of the project management lifecycle. Meaning is easy to follow. Information, arguments, and evidence are structured and sequenced in a way that is clear and logical. Occasional minor errors present in spelling, grammar, and/or punctuation. language and terminology related to project management and the initiation phase of the project management lifecycle. Engages audience interest. Information, arguments, and evidence are structured and sequenced in a way that is clear and persuasive. Spelling, grammar, and punctuation are mostly free from errors. range of specialised language and terminology related to project management and the initiation phase of the project management lifecycle. Engages and sustains audience’s interest. Information, arguments, and evidence are insightful, persuasive, and expertly presented. Spelling, grammar, and punctuation are free from errors. Correct citation of key resources and evidence Percentage for this criterion = 10% Demonstrates inconsistent use of good quality, credible, and relevant resources to support and develop ideas. Referencing is omitted or does not resemble APA. Demonstrates use of credible and relevant resources to support and develop ideas, but these are not always explicit or well developed. Referencing resembles APA with frequent or repeated errors. Demonstrates use of credible resources to support and develop ideas. Referencing resembles APA with occasional errors. Demonstrates use of good quality, credible, and relevant resources to support and develop arguments and statements. Show evidence of wide scope within the organisation for sourcing evidence. APA referencing is free from errors. Demonstrates use of highquality, credible, and relevant resources to support and develop arguments and position statements. Show evidence of wide scope within and without the organisation for sourcing evidence. APA referencing is free from errors. The following Subject Learning Outcomes are addressed in this assessment SLO a) Assess the importance of project management concepts within an organisational context. SLO b) Compare and contrast project management methodologies and their application within global project contexts. SLO c) Identify and analyse the key processes of a project lifecycle. SLO d) Evaluate and apply tools and techniques used in the project initiation phase. SLO e) Critically reflect on the leadership competencies necessary to succeed in global project management environments.
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The required article readings this week give a good discussion and look at some of the frameworks that are used to manage risk within organizations and enterprises. One of the readings this week provided an introduction and comparison of different frameworks. As with anything, there are going to be strengths and weaknesses to all approaches.For your week 3 research paper, please address the following in a properly formatted research paper:
Do you think that ISO 27001 standard would work well in the organization that you currently or previously have worked for? If you are currently using ISO 27001 as an ISMS framework, analyze its effectiveness as you perceive in the organization.
Are there other frameworks mentioned has been discussed in the article that might be more effective?
Has any other research you uncover suggest there are better frameworks to use for addressing risks?
Your paper should meet the following requirements:
Be approximately four to six pages in length, not including the required cover page and reference page.
Follow APA 7 guidelines. Your paper should include an introduction, a body with fully developed content, and a conclusion.
Support your answers with the readings from the course and at least two scholarly journal articles to support your positions, claims, and observations, in addition to your textbook. The UC Library is a great place to find resources.
Be clearly and well-written, concise, and logical, using excellent grammar and style techniques. You are being graded in part on the quality of your writing
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T3: Strategic Management within a Socially Conscious Organization
Create a 7-10 slide presentation with speaker notes on an organization that exhibits characteristics of a socially conscience organization. Cite the mission and vision in your presentation. Explain how the mission and vision are translated into implementation of strategy. Be sure to provide specific examples.
As a manager, your role is to carry out the mission and vision of the organization in daily life, ensuring alignment between managerial tactics and the organization’s mission and vision. Examine the organization’s alignment through the following concepts: corporate social responsibility, corporate culture, personal ethics, leadership, followership, and competitive advantage.
APA format is required for essays only. Solid academic writing is always expected. For all assignment delivery options, documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
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The Business School Edinburgh Napier UNIVERSITY MKT11108 Principles and Practice of Marketing Dr Mavis Gutu, Dr Alessandro Feri, Prof. Anna Watson Dr Elaine Prof. Christof Backhaus The Business School Edinburgh Napier UNIVERSITY Welcome: Principles and Practice of Marketing Dr Mavis Gutu (Module Leader) M.Gutu@napier.ac.uk Dr Alessandro Feri A.Feri@napier.ac.uk Prof. Anna Watson A.Watson@napier.ac.uk Dr Elaine Thomson Prof. Christof Backhus Module Guide available on Moodle The Business School Edinburgh Napier What will you learn? UNIVERSITY Aim: To enable you to develop awareness, knowledge and understanding of fundamental marketing theory and practice. — LO1 Identify, understand and critique the role and function of marketing within both “for-profit” and “not-for-profit” organisations — L02 Comprehensively and critically examine key marketing concepts, models, and processes. — LO3 Analyse internal and external marketing problems, using the cognitive skills of critical thinking and synthesis, within macro- and – micro organisational environments — LO4 Evaluate and apply relevant and appropriate marketing theory and analytical and conceptual frameworks to different marketing contexts — LO5 Generate and select alternative solutions to identified marketing problems using effective problem solving and decision making skills The Business School Edinburgh Napier Theory and Practice UNIVERSITY ¦ This module will critically analyse the overall principles of marketing management and help you learn how to apply this theory in practice. ¦ This module is about thinking about marketing in its entirety, rather than an examination of one or other of its different components. What will the lectures cover? ¦ Environment, segmentation, positioning ¦ Objective setting and strategy ¦ The creation of value (brands, pricing, communications, services, experiences) ¦ Sustainability ¦ Evaluating success: Resources, implementation, measurement and control The Business School Edinburgh Napier UNIVERSITY Lecture schedule Tri Week Marketing Concept and Planning Lecturer Week 1 Induction Week (no classes) Week 2 Module and Assessment Information – Introduction to Marketing Mavis Week 3 The Marketing Environment Mavis Week 4 Strategy and Planning Alessandro Week 5 Products and Brands Alessandro Week 6 Marketing Communications (on-line and off-line) Alessandro Week 7 Services Marketing: Relationships and Experiences Anna Week 8 Distribution Channels and Pricing Strategies Anna Week 9 Dimensions of Sustainability Anna Week 10 Defining and Measuring Marketing Performance Anna Week 11 Revision and Assessment Formative Feedback Mavis Week 12 Easter break Week 13 Easter break Week 14 Assessment Submission (online) – Wednesday 21st April by 12 noon The Business School Edinburgh Napier UNIVERSITY The Assessment • A 3,000 word (max) single-authored report (worth 100%). Assessments that exceed the 3,000 word limit will be capped at P1. The brief: Acting as a Marketing Consultant: Launch a product or service of your choice onto the UK market in 2020/21 or 2021/22 and sustain it for 12 months. You could also select a company from the list below and launch a new product or service: • Aramark, Boeing, Caterpillar, DuPont, Emirates, General Electric, ICICI Bank, L’Oreal, Nairn’s Oatcakes Ltd, PayPal, Reliance Industries Ltd, Tyson Foods, Tata Consultancy Services, United Health Group; Verizon Communications, Walt Disney, Waste Management Inc. You must not choose a product or service that is already on the market, UNLESS you are planning a substantial repositioning and rebranding of that product or service. Consider one of the following: – a particular product or service – a product or service range – an event – another aspect which requires communication to a user / customer Students are expected to discuss all elements of the marketing or services mix. In business it is important to be concise, and relevant. The word count of this report will help you develop these skills. The assessment should be submitted via Turnitin in week 14 (Wed 21st April, 12 noon). The Business School Edinburgh Napier UNIVERSITY The Assessment ¦ /“The report should have three (3) parts. Part 1: Analysis of the Market & Objectives Analyse the current market (competitors, environment – internal/micro, external / macro) ¦ Identify objectives (corporate and marketing) / key performance indicators / P Part 2: Strategy, Target and Tactics/Actions /l_ ¦ Set a strategy Define target market Identify tactics (marketing mix) ¦ ¦ Identify tactics (marketing mix) /I !_¦ Address sustainability issues /I 1/ l_Part 3: Measurement and control What resources are required? How will strategy be implemented? How will success be measured? ¦ ¦ ¦ The Business School Edinburgh Napier UNIVERSITY The Assessment ¦ Be detailed and specific. ¦ Apply theory ¦ Explain and justify your choices ¦ Include the following: ¦ An analysis of the internal and external environment ¦ Your targeting strategy ¦ SMART objectives ¦ A discussion of the relevant aspects of the marketing/services mix ¦ Definition of relevant and justified controls and measurements (Key Performance Indications and Critical Success Factors). ¦ Analysis of issues of sustainability and how these might be addressed ¦ A timeline for the campaign period and budget breakdown of expenditure. The Business School Edinburgh Napier The Assessment UNIVERSITY ///I Marking criteria: ¦ Situation Analysis and Objectives (30%) (Internal and external marketing environment, Objective setting ) ¦ Strategy, Target, Tactics/actions (50%) (Proposal and justification ofrarget market, strategic planning, tactical implementation (marketing /services mix)) ¦ Measurement and Controls (10%) (Proposals for project management and measurement of campaign) ¦ Referencing and Presentation of Report (10%) (Sourcing and using appropriate material. Using appropriate referencing and . ( ( 1J I I I ( I I I citation conventions.) ¦ Theory should be applied throughout. ¦ Issues of sustainability should be addressed where necessary The Business School Edinburgh Napier UNIVERSITY Books? PRINCIPLES AND PRACTICE OF MARKETING David Jobber and Fiona Ellis-Chadwick The Business School Edinburgh Napier UNIVERSITY Purchase your core textbook with a 20% discount and free delivery • Your core text is Principles & Practice of Marketing by Jobber 9e and is available in print or e book • To purchase your own copy with 20% discount, please click on the following link ¦ https://www.mheducation.co.uk/principles-and-practice-of-marketing-9e-9781526847232-emea-group • Add the PRINT OR E BOOK TO THE CART • Insert the Promo code MGH20UK6 where it states APPLY DISCOUNT CODE for the 20% discount to make the final cost £43.99 FOR PRINT & £31.33 FOR E BOOK I l/l 1—1/1 /~ Edinburgh Napier UNIVERSITY The Business School The Business School Edinburgh Napier UNIVERSITY Quick quiz: l.How long is your assessment for Principles and Practices of Marketing? a. 2,500 b. 3,000 c. 4,000 d. 2,500 +/-10% 2.When and where do you submit your assessment? a. Wednesday 21st April 2021 via Turnitin on Moodle b. Friday 16th April via Panopto c. Thursday 22nd April. Take it to the I-point d. Monday 26th April. Leave it on the bedroom floor and hope someone finds it. More quiz a VW2 b a c a d WTF a The Business School RE1/DE1 QVC4 d. Kim Kardashian Edinburgh Napier UNIVERSITY 4. Who said: “creativity is intelligence having fun | a. Steve Jobs b. Hedy Lamarr C/c. Albert Einstein UlBrJLc JH 3.If you need an extension, which form should you look for on My Napier? a The Business School Edinburgh Napier More quiz UNIVERSITY 5.The first Instagram photo featured what animal? a. 2004 b. 2005 c. 2006 d. 2007 a. A dog b. A parrot c. A cat d. A shark 6.In what year was the first tweet Final quiz 7. How many of these social influencers can you name? ¦¦ The Business School Contemporary opinion: Lou Stoppard, ‘Influencers lose their gloss,’ Financial Times May 28th 2020 Edinburgh Napier UNIVERSITY The Business School Edinburgh Napier^^ UNIVERSITY Interesting on-line industry publications ¦ https://www.thedrum.com/ ¦ https://www.marketingweek.com/ ¦ https://www.ama.org/ ¦ https://www.socialmarketinggateway.co.uk/ ¦ https://www.thedrum.com/topics/award-winning-case-studies The Business School Edinburgh Napier UNIVERSITY __What is marketing? It is about creating value that meets customers expectations in order to retain them. -/• 4P’s: product, price, place, promotion (people, physical evidence, processes) Relationships, value creation, co-creation. It is at the heart of all successful businesses The most dynamic of all business functions Aims at creating value Long term satisfaction means loyal customers Marketing can be described as the study and management of exchange relations /| • “The aim of marketing is … to attract and retain customers at a profit.” (Drucker, 1999) The Business School Edinburgh Napier UNIVERSITY I l/L Success? • Commercial – profit • Not-for-profit – behaviour change (social marketing) • Charities – donations, volunteers What you learn on this module should be applicable to business and not-for-profit / charitable organisations. The Business School Cabrita, M. D., & Cabrita, M. (2014). Applying Social Marketing to Healthcare: Challenges and Opportunities. In Kapoor, A., & Kulshrestha, C. (Ed.), Dynamics of Competitive Advantage and Consumer Perception in Social Marketing (pp. 78-97). The Business School Edinburgh Napier UNIVERSITY Customers / competition • Existing customers vs new customers • 6 x cheaper to retain existing customers than to find and retain new ones • Relationship building is essential, and is more important than transaction-based exchanges (Seth and Parvartiyar, 1995) • Almost all markets, whether for consumer products, B2B or not-for-profit and subject to competition — What do your customers want? — What do your competitors provide? I l/L The Business School Edinburgh Napier UNIVERSITY Dynamic marketing Digital marketing has transformed the marketplace • Market research • Marketing communications • Distribution Marketing as an exchange • The key to understanding marketing is the focus on the customer, and on the competition. • “the marketing concept can be expressed as the achievement of corporate goals through meeting and exceeding customer needs and expectations better than the competition.”(Jobber and Ellis-Chadwick, 2020: 6) The Business School Edinburgh Napier UNIVERSITY Value, satisfaction, loyalty Customer value • Customer value = perceived benefits – perceived sacrifice / risk Customer Satisfaction • Meet and exceed customer expectations better then the competition • Satisfaction depends on perceived performance vs buyer expectations • Exceeded expectations, delight by over-delivering Customer loyalty • Convenience, quality of service / product, social interaction, price. Long term customer relationships • Social media to understand and engage customer. The Business School Edinburgh Napier UNIVERSITY TASK Everyday marketing: social media and loyalty creation Take a look at your social media profile. How many social media platforms do you use? Do you follow any brands / organisations? Pick a brand / organisation that you follow. Take five minutes to consider how they use social media to encourage your loyalty. • Describe what they do (give examples) • Explain how what they do encourages loyalty. I l/l The Business School Edinburgh Napier UNIVERSITY TASK Managing complaints at the Glenbogle Hotel You are the marketing intern for the Glenbogle Hotel. On the hotel’s Twitter account, @happytourist (who has over 15k followers) has written the following: Terrible short break at @GlenbogleHotel this weekend. Cold room, cold food. Waited forty minutes to be served at the bar. Staff walked straight past me! Highland hospitality? I dont think so! • Tweet your response to @HappyTourist Edinburgh Napier UNIVERSITY TASK The Business School Communicating with your customers on social media Exclusive Edinburgh fish restaurant ‘Skippers’ need to tell customers that they have a new menu using Scottish produce and are open for business, with COVID19 social distancing measures in place. How would you use Twitter, Instagram and Facebook to encourage people to come to Skippers? • Write out a tweet / FB post for Skippers. OR On-line skateboard shop ‘Sharksk8’ have struggled during the COVID19 lockdown. They have ordered in a load of new gear and hope to take advantage of the easing of restrictions to make some money. • Write a tweet / FB / Insta post aimed to help Sharksk8 shift their stock. The Business School Edinburgh Napier UNIVERSITY TASK Thinking about marketing: reflecting on your own experiences • Identify TWO examples of organisations that you consider provide customer value, and describe how they do it. I l/L The Business School Edinburgh Napier UNIVERSITY TASK Thinking about both sides of the argument. Marketing assists in the creation of value, but is it also responsible for many of society’s current problems? • Set out three arguments celebrating the role of marketing (the good things) • . . . and three arguments questioning marketing’s role in society (the bad things). Rather than speaking in abstract terms, illustrate your answers with examples. The Business School Edinburgh Napier UNIVERSITY Coming next… Environment: the big picture • Marketing audit: PESTEL, Competitors, SWOT Strategy: where are we going, why, and how fast? • Objective setting Tactics • Product / service mix • Communications, distribution, pricing. Ethical considerations • Sustainability? Implementation • Evaluation • Measurement The Business School Edinburgh Napier UNIVERSITY References • John Fahy and David Jobber (2019), Foundations of Marketing, 6th Edition (London, McGraw-Hill) • David Jobber and Fiona Elis-Chadwick (2020), Principles and Practices of Marketing, 9th Edition (London’ McGraw-Hill) • Peter Drucker, The Practice of Management (1999), (London, Heineman) • J.N.Sheth and A. Parvatiyar (1995), ‘The evolution of relationship, International Business Review, 4(4), 397-418 • L. Quinn, et al (2016), ‘Troubled waters: the transformation of marketing in a digital world,’ European Journal of Marketing, 50(12): 2103-2133
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Islam, Judaism, and Christianity are known as the Abrahamic Religions because each traces its genealogy from the Prophet Abraham. Because of this background, there are beliefs and practices that are common to all three. In fact, they each worship the same God, even if they use different names and/or titles. For this topic explore some of the different names and/or titles for God that are used by each faith and provide an explanation for their use. Follow this advice:
– Title your initial thread in a way that reflects the content of your post. Perhaps you could list a few of the names you are highlighting (in a respectful way). Remember, the word “Discussion” should not appear anywhere in your title. – Identify a couple of the names and/or titles used for God within the Tanak of Judaism. Present what each of your selections mean and why are they used. – Identify a couple of the names and/or titles used for God within the New Testament of Christianity. Present what each of your selections mean and why are they used. – Identify a couple of the names and/or titles used for God within the Quran of Islam. Present what each of your selections mean and why are they used. – Provide at least 2 research source citation in MLA format (see below).
Before writing on this topic, you should research the different names/titles for God as expressed in the religious literature of each faith. This is because you are required to do research in association with each of the discussion topics. Ensure that you provide original writing (do not copy the words of your sources) and that the citations are in proper MLA (Modern Language Association) citation format: MLA Format.
Grading Parameters (30 points total): See: A Sample Discussion Post, Frequently Asked Questions, and the Discussion Grading Rubric.
Initial Post (5 points) – Provide a new threaded post addressing all questions posed in at least 200 words by the posted deadline: Time Schedule
Research (5 points) – Consult at least 2 academic research sources related to the topic and provide a bibliography of these sources in MLA (Modern Language Association) citation format. This list should be within the initial post.
Meaningful Participation (10 points) – Provide multiple meaningful conversations with others. Within your own thread, this means answering questions that are posed and/or providing clarification as needed. Within the threaded posts of at least one other person, provide a reply that fosters discussion. Maintain these conversations during the discussion time period as appropriate.
Writing Skills (10 points) – Demonstrate original writing and academic writing.
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ASSESSMENT 2 BRIEF Subject Code and Title PROJ6000: Principles of Project Management Assessment Assessment 2 – Individual Report: PMBoK versus PRINCE2 or Agile in contemporary projects Individual/Group Individual Length 1,200 words (+/- 10%) Learning Outcomes The Subject Learning Outcomes demonstrated by successful completion of the task below include: a) Assess the importance of project management concepts within an organisational context. b) Compare and contrast project management methodologies and their application within global project contexts. c) Identify and analyse the key processes of a project lifecycle. Weighting 35% Total Marks 100 marks Task Summary Following group discussions, individually write a 1,200-word report that discusses the strengths, weaknesses, similarities, and contrasts of PMBoK and PRINCE2 or Agile in contemporary projects. Context There are several project management methodologies and approaches that are used in contemporary project management. Among these are PMBoK, PRINCE2, Waterfall, Agile, Extreme Programming (XP), and Adaptive Project Framework (APF). Each of them has certain specific elements that proponents say make it easier to use, more applicable, more robust, or otherwise more appropriate for particular environments or circumstances. Whilst these methodologies are all valid and reliable tools for a project manager to use, it is important to be able to contrast them and to form a view of how they may best be used in a project. This analysis includes their usefulness, application in various types of projects, and how they view project risk. Such context can help project managers identify which methodologies/approaches may be best for specific projects. Instructions In this Assessment, you will write a 1,200-word (+/- 10%) report that considers the application of a project management methodology to a project as described in an assigned case study. In particular, you will review the assigned case study, then compare and contrast the application of the PMBoK project management approach to the highlighted project with your choice of one of the following methodologies/approaches: a) PRINCE2, or b) Agile The report must use the following headings:
INTRODUCTION: Develop an introduction to PMBoK and the other methodology/approach you have selected (PRINCE2 or Agile) that includes their background and historical context (approximately 200 words)
SIMILARITIES AND DIFFERENCES: List 2–3 similarities and 2–3 differences between them and why these similarities and differences are relevant to the assigned case study (approximately 200 words combined)
RISK: How each method treats project risk and how these approaches to risk are relevant to the assigned case study (approximately 200 words)
PROJECT CONTEXT: The types of projects in which each is used (approximately 200 words)
LIFECYCLE IMPLICATIONS: How each differs across different phases of a project’s lifecycle (approximately 200 words)
APPLICATION: Explain which methodology you would choose to apply for the project in the assigned case study, and why (approximately 200 words) Be sure to cite any source material, including learning resources or other academic or industry literature you research, used to inform your analysis. You will need to consult the literature and use at least 6 references (and not more than 12 references) from academic and industry sources. The word count does not include the reference list. Each reference must be cited in-text in your report. The assessment requires that you submit your report via Blackboard. You do not need to upload anything relating to your group discussions in Weeks 4 and 5. Referencing It is essential that you use appropriate APA style for citing and referencing research. Please see more information on referencing here: https://library.torrens.edu.au/academicskills/apa/tool Submission Instructions Submit this task via the Assessment 2 link in the main navigation menu in PROJ6000 – Principles of Project Management. The Learning Facilitator will provide feedback via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades. Academic Integrity Declaration I declare that, except where I have referenced, the work I am submitting for this assessment task is my own work. I have read and am aware of Torrens University Australia Academic Integrity Policy and Procedure viewable online at: http://www.torrens.edu.au/policies-and-forms I am aware that I need to keep a copy of all submitted material and their drafts, and I will do so accordingly. Assessment Rubric Assessment Attributes Fail (Yet to achieve minimum standard) 0-49% Pass (Functional) 50-64% Credit (Proficient) 65-74% Distinction (Advanced) 75-84% High Distinction (Exceptional) 85-100% Knowledge and understanding of project management methodologies and approaches Demonstrates knowledge and understanding of PMBoK and either PRINCE2, and/or Agile methodologies/approac hes Percentage for this criterion = 30% Demonstrates a limited understanding of project management methodologies and approaches. Key components of the assignment are not addressed. Demonstrates a functional understanding of project management methodologies and approaches. Often conflates/confuses assertion of personal opinion with information substantiated by evidence from the research/course materials. Demonstrates a thorough knowledge or understanding of project management methodologies and approaches. Demonstrates a capacity to explain and apply relevant concepts. Demonstrates a highly developed knowledge or understanding of project management methodologies and approaches. Demonstrates a capacity to explain in significant detail and thoughtfully apply relevant concepts. Demonstrates a sophisticated understanding of project management methodologies and approaches. Demonstrates an exceptional capacity to explain in substantial and relevant detail critical concepts and apply these concepts in a manner that makes strong connections. Analysis and application with synthesis of new knowledge Compares and evaluates two project management methodologies/approac hes Percentage for this criterion = 30% Limited or no comparison and evaluation of project management methodologies/approache s. Limited application/recommendat ions based upon analysis of methodology similarities and differences. Demonstrated basic comparison and evaluation of project management methodologies/approaches. Demonstrated basic application/recommendation s based upon analysis of methodology similarities and differences. Well-developed comparison and evaluation of project management methodologies/approaches. Well-developed application/recommendatio ns based upon proficient analysis of methodology similarities and differences. Thoroughly developed and creative comparison and evaluation of project management methodologies/approaches. Thoroughly developed application/recommendatio ns based upon to analysis of methodology similarities and differences. Highly sophisticated and creative comparison and evaluation of project management methodologies/approaches . Highly developed application/recommendati ons based upon to analysis of methodology similarities and differences. Effective communication (written) Effectively presents two selected project management methodologies/approac hes and their distinguishing/differing elements Limited ability to present information related to two selected project management methodologies/approache s and their distinguishing elements. Specialised language and terminology related to project management methodologies/approache s is rarely or inaccurately employed. Presents in a basic manner information related to two selected project management methodologies/approaches and their distinguishing elements. Occasionally employs specialised language and terminology related to project management methodologies/approaches with accuracy, with some inaccuracies. Presents in a coherent and readable manner information related to two selected project management methodologies/approaches and their distinguishing elements. Accurately employs some specialised language and terminology related to project management methodologies/approaches. Presents coherently and concisely information related to two selected project management methodologies/approaches and their distinguishing elements. Accurately employs a wide range of specialised language and terminology related to project management methodologies/approaches. Communicates eloquently, coherently, concisely, and creatively information related to two selected project management methodologies/approaches and their distinguishing elements. Discerningly selects and precisely employs a wide range of specialised language and terminology related to project management methodologies/approaches . Percentage for this criterion = 30% Meaning is repeatedly obscured by errors in the communication of ideas, including errors in structure, sequence, spelling, grammar, punctuation, and/or the acknowledgment of sources. Meaning is sometimes difficult to follow. Information; arguments and evidence are structured and sequenced in a way that is not always clear and logical. Some errors are evident in spelling, grammar, and/or punctuation. Meaning is easy to follow. Information, arguments, and evidence are structured and sequenced in a way that is clear and logical. Occasional minor errors present in spelling, grammar, and/or punctuation. Engages audience interest. Information, arguments, and evidence are structured and sequenced in a way that is clear and persuasive. Spelling, grammar, and punctuation are mostly free from errors. Engages and sustains audience’s interest. Information, arguments, and evidence are insightful, persuasive, and expertly presented. Spelling, grammar, and punctuation are free from errors. Correct citation of key resources and evidence Percentage for this criterion = 10% Demonstrates inconsistent use of good quality, credible, and relevant resources to support and develop ideas. Less than six references employed. Referencing is omitted or does not resemble APA. Demonstrates use of credible and relevant resources to support and develop ideas, but these are not always explicit or well developed. Referencing resembles APA with frequent or repeated errors. Demonstrates use of credible resources to support and develop ideas. Referencing resembles APA with occasional errors. Demonstrates use of good quality, credible, and relevant resources to support and develop arguments and statements. APA referencing is free from errors. Demonstrates use of highquality, credible, and relevant resources to support and develop arguments and position statements. APA referencing is free from errors. The following Subject Learning Outcomes are addressed in this assessment SLO a) Assess the importance of project management concepts within an organisational context. SLO b) Compare and contrast project management methodologies and their application within global project contexts. SLO c) Identify and analyse the key processes of a project lifecycle
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Nurses often become motivated to change aspects within the larger health care system based on their real-world experience. As such, many nurses take on an advocacy role to influence a change in regulations, policies, and laws that govern the larger health care system.
For this assignment, identify a problem or concern in your state, community, or organization that has the capacity for advocacy through legislation. Research the issue and use the “Advocacy Through Legislation” template to complete this assignment.
You are required to cite to a minimum of three sources to complete this assignment. Sources must be published within the last 5 years and appropriate for the assignment criteria and relevant to nursing practice.
While APA style is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
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Within contemporary society, scamming incidences have often been on the increase, especially with the introduction of more technology innovations such as the Internet of Things (IoT), which has enabled easy access to information. However, due to a lack of sufficient technical capacity, most people have often fallen victims to the scandals, mainly because, as of 2020, up to 75% of organizations worldwide had experienced phishing at one point in their operations (Rosenthal, 2021). The scam is mainly described as trickery, typically used to cheat someone to something or into doing some things, such as giving money. This provision means that scamming typically adopts various forms as long as fraudulent processes were involved in obtaining money from another person.
One of the more common types of fraud in today’s business climate is ACH fraud. You will be hard-pressed to find a small business today that doesn’t use ACH as a form of receiving and delivering payments. According to NACHA, the volumes of ACH have continued to grow among the enterprises last year, and over the next couple of years, the number will increase consistently. The latest statistics on ACH activities on the same day reveal that almost two million transactions take place daily, giving criminals more access to fraud. Due to this prevalence, the reason for ACH fraud among criminals is easy to understand. Under certain circumstances, a merchant may reverse the ACH charge. Strict ACH reverse rules apply in the National Automated Clearing House Associate (NACHA). The transaction must be changed within five business days, and only three cases are authorized if the dollar is paid in the wrong way.
ACH scams refer to the Automated Clearing House fraud (ACH), which has recently increased rapidly based on statistics. The prevalence of ACH credit attacks increased from 13% in 2017 to 20% in 2018 (AFP, 2019). It is worth noting that the transactions are customarily conducted electronically between bank accounts using a batch processing system hence providing attackers with ample time to look for loopholes to access the design and execute the unauthorized transfer of funds electronically. One of the main loopholes involves the ease of accessibility of the system and the weak authentication systems used to authorize payments. Only a few files are required to confirm charges.
The two famous attempts at ACH fraud are the misrepresentation of a company and the fraudulent usage of bank accounts. When you know what happened, often the perpetrators are gone, leaving a financial mess. They collect customer details for routine payment guidance. Customer signature, branch or sort code and account number are usually used. This knowledge can be easily obtained via a search transaction. They can check volumes continue to decline worldwide but continue to serve the perpetrator as a source of helpful information. Using emails supposedly from legitimate businesses to phish or spoil phishing, fraudsters are “tricking” the recipient into supplying login credentials to their bank. In doing so, offenders collect the information they need to access the client’s account. Malware is also used as a trojan or worm to penetrate a remote device or business, and is unknown to the end-user, and can remain sleeping until a financial transaction or access to financial details begins. So, the malware may take on a session at a given point and start a fraudulent operation, in contrast to the fooled user who provides login credentials. Otherwise, offenders may use an informant to provide sufficient information to cause criminals to be held accountable. The criminals connect to their customer’s bank accounts (manually or through malware) with online credentials in hand and identify their account(s). The fraudster may alter the email address of the account holder, telephone number and password to avoid identification or blocking of pending ACH transactions. Criminals initiate ACH transactions with the account under their jurisdiction. Depending on the experience and financial requirement of the fraudster, fraudulent transaction sums need to be avoided to enable the fraud identification laws of the Bank.
In recent years, ACH scams have become the most profitable and common ways of scamming employees worldwide. This provision is mainly because of the increased instances of electronic fraud as attackers now move towards ACH transactions as much as they are considered safer than traditional checks and wires that were commonly used before the technology innovation that made electronic banking easier (Ryan, 2019).
In recent years, most celebrities have often fallen victim to ACH scams. An example of this was Dana Giacchetto, who manages some of the biggest stars in Hollywood like Leonardo DiCaprio and Cameron Diaz was in 1999 accused of defrauding his clients of approximately $50 million through credit card frauds whereby he used their cards to pay for various expenses which can be considered a scam mainly because he used the trust created between the parties to access, and subsequently, defraud his clients of their money. This paper analyzes the various dimensions of the ACH fraud. I study in this Capstone how the commercial sector can prevent being victimized by the ACH fraud.
Literature Review
This literature review will cover the main aspects of ACH frauds. The literature will cover three main research questions. The first question is what ACH payments are, covering the details of ACH payments. The second main question will deal with the ACH frauds and their occurrence. The third question is how ACH frauds can be controlled.
Given Volynkin’s (2018) study, the first research topic will be discussed in depth here. Based on the detailed investigation based on facts and numbers and thorough primary research, his study has highlighted several important terms related to the topic. To define the term, ACH or automatic clear house payments are made using the ACH Network, a network of electronic payments in the United States. Consumers now demand these payments as a result of technological advancements. While these payment methods are safe, fraud can also occur in a variety of ways. However, these types of scams are thought to be very rare. Banks, credit unions, and other banking institutions handle these transactions. The National Automated Clearing House Association is in charge of clearing and managing all financial institutions. These payments are very similar to wire transfers, and the main difference is that there are no intermediaries involved in these kinds of expenses.
In addition to the specifics of the first issue, Maulidi and Jake (2020) conceptualized fraud in Indonesia by interviewing managers in local agencies. ACH provider is active in ACH payment networks, according to the findings. This payment method is only available via a NACHA-approved financial institution. The Bank or the financial institution which is involved is the one that acts as the leading ACH operator. The operators need approval over the yards to become authentic for payment transfers.
Shonhadji & Maulidi (2021) highlights whistleblowing and its importance to prevent fraud. The study mentioned that processing of the payments begins with an entry request. The person who makes or generates the request is known as the originator. The originator has a bank account in the respective Bank where the ACH origination generates. The bank account number of then plugged in along with the transit number, router number, client name, and bank name. My second question relates to ACH frauds.
The webpage reference of ACH fraud: Why criminals love this con, (2012) has mentioned that a period of one to four days is required so that the ACH network can make sure that the payment request is not based on any fraud-based information. In the case of any fraud-based information, it is seen that the Bank of Receiver issues a return code to the originator in case if no issue is found, the payment is processed successfully.
Kahn (2019) elaborates on the different advantages that consumers enjoy. These payment transfers are cheaper as compared to credit card-based transfers. These payments are also more secure as they are automated. The systems automatically check the information that has been provided. Nevertheless, there are various kinds of frauds that cab occurs in these systems, but these are only 1% of the payments made through these transfers. According to one of the studies from the Federal Reserves, these payments-based frauds are very rare. These payments have lowered fraud-based rates. These rates represent 0.08 basis points between the years 2012 and 2015.
With this, the third research question relates to finding a block to these frauds. This literature will identify the gaps between reports of Federal Departments and the FBI relating to these frauds. A description by Gerdes, Claire, Liu (2018) has talked about payment fraud totals estimated. The Federal Reserves highlighted that in the year 2012, two-thirds of the value of frauds were accounted for compared to only three quarters reported in 2015. But, according to the reports of the FBI, more than US$ 100 million have been reported in losses. The FBI receives a large number of new complaints every day. An increased level of ease is associated with conducting these kinds of frauds. Yet, the reports of NACHA claim that rates of these kinds of scams are significantly less while the reality is a contrast. That calls for a need to reassess the actual rates of frauds happening and affecting clients daily
Maulidi & Ansell (2020) provide details that these frauds are based on time delays in making the payments. Any unauthorized ACH transactions are termed ACH fraud. These frauds target a specific bank account. The frauds require bank account numbers and routing numbers, which is the hardest part of the fraud. The ACH network mitigated this fraud. The hackers can get bank account information when they get hold of customer credentials. With these credentials, the hackers can generate requests for the transaction, and the funds can be withdrawn with the help of ACH debit. The second primary way is the check fraud shame which is also referred to as check-kiting scam where the criminal gets the advantage of lag time. The criminal juggles money back and forth between accounts so that registration with ACH comes out as valid. But until the ACH makes a check, payment has already been processed. The third way is termed a spear phishing scam. Email is sent to an individual with a link that, when clicked, opens a link to a website that is malware. A key logger is a piece of software installed by the website as soon as it is accessed and records all keystrokes.
Denkins (2019) has mentioned that business cycles are all about profit margins, sales of the products, conversion of materials into goods, and generating revenues. Businesses’ operating periods are handled with the help of financial institutions to improve cash flow. Banks may use cash management services to deal with cash flow issues. However, to deter theft, companies must have proper protocols in place.
Because of the prevention steps taken by the Fintech sector, the ACH network, and the banking industry, fraud can be avoided. Encryption, multifactor authentication, and safe file transfers are some of the successful preventable steps. Financial institutions must follow the guidelines of the NACHA Operating Code to ensure that hacking attempts are stopped. After an ACH entry has been made, the uses need to wait for two days or 48 hours patiently. Customers of ACH transactions must be aware of the Know Your Customer Standards that have been established. These laws provide a series of rules that financial institutions must follow to verify and recognize risks involved with ACH payments and transactions.
Shonhadji & Maulidi (2021) mention that these regulations require that the bans collect detailed information of the client that can be helpful in verification procedures. Multifactor authentication is required for all clients. The clients need to make sure that all personal a sensitive information is shared over a secured network.
Silamoney (2020) has emphasized Automated Programming Interfaces (API). The research is focused on primary and secondary fraud investigations. For the transaction to be processed, APH needs ACH authentication. This is the latest system that protects the ACH system from being hacked. Financial services use ACH to process bill payments, bank-based withdrawals, and funds transactions between accounts. The critical gap identified in this literature is in the reports of the FBI and NACHA in terms of absolute numbers of words or cases of frauds. Real numbers needed to be reported. New ways need to be defined that can help in having control over these cases.
Methodology
In response to the research questions, I adopt a qualitative approach: How does ACH fraud affect the commercial sector? Primary sources, such as advertising posters and diaries, must be used to answer this query. In contrast, secondary sources, such as academic journals, will include evidence on the subject that is already accessible. I also plan to do secondary research on ACH fraud using newspapers and scholarly articles. I will analyze the project following the guidelines. I recommend answering the following sub-questions to answer my study question:
1. What is ACH fraud?
1. How can the commercial sector Prevent Hacking Risks on ACH Systems?
1. How can an unauthorized ACH be prevented?
My first sub-question is “What is ACH fraud?” To answer this question, I’ll look at some primary sources first. Interviews from documentaries will be used as primary sources. Secondary sources can assist in developing historical context and the study of the ACH risk’s evolution. These sources include Pishbahar, E., & Darparnian, S. (2018). Factors Creating Systematic Risk for Rainfed Wheat Production in Iran, Using Spatial Econometric Approach, Lygizos, M., Shenoi, S. V., Brooks, R. P., Bhushan, A., Brust, J. C., Zelterman, D., … & Friedland, G. H. (2013). Natural ventilation reduces high TB transmission risk in traditional homes in rural KwaZulu-Natal, South Africa. BMC infectious diseases, 13(1), 1-8., Memarzadeh, F., & Xu, W. (2012, March). Role of air changes per hour (ACH) in the possible transmission of airborne infections. In Building Simulation (Vol. 5, No. 1, pp. 15-28). Springer Berlin Heidelberg., Memarzadeh, F., & Xu, W. (2012, March). Role of air changes per hour (ACH) in the possible transmission of airborne infections. In Building Simulation (Vol. 5, No. 1, pp. 15-28). Springer Berlin Heidelberg. These sources explain that: With same-day ACH payment, sending bank-to-bank transfers is easy. However, as in all financial deals, there are risks involved. Furthermore, most ACH payment requests are made electronically, which could expose the ACH transaction to more aggressive attackers and fraud. Both electronic transfers carry some level of risk. And where a financial institution meets any of the NACHA rules, payments made via the ACH Network can be subject to ACH fraud. It can be challenging to protect against ACH theft. The General Risks were divided into five categories: credit risk, debit risk, operating risk, fraud risk, and systematic risk to help understand the risks involved with ACH fraud.
My second sub-question is “How can commercial sector Prevent Hacking Risks on ACH Systems?” To answer this question, I’ll look at some primary sources first. Interviews from documentaries will be used as primary sources. Secondary sources can assist in developing historical context and the study of the ACH risk’s evolution. These sources include Coburn, A., Leverett, E., & Woo, G. (2018). Solving cyber risk: protecting your company and society. John Wiley & Sons., Sullivan, R. J. (2014). Controlling security risk and fraud in payment systems. Federal Reserve Bank of Kansas City, Economic Review, 99(3), 47-78., Maggiore, U. L. R., Martinelli, F., Dondi, G., Bogani, G., Chiappa, V., Evangelista, M. T., … & Raspagliesi, F. (2019). Efficacy and fertility outcomes of levonorgestrel-releasing intrauterine system treatment for atypical complex hyperplasia or endometrial cancer: a retrospective study. Journal of gynecologic oncology, 30(4)., Rosner, M. T., & Kang, A. (2016). Understanding and regulating twenty-first-century payment systems: The ripple case study. Michigan Law Review, 114(4), 649-681. These sources explain that Currently, online payment processing is initiated and carried out by ACH. This poses an underlying and elevated vulnerability of ACH transactions by malicious attackers. At present, users of ACH are targeted by cyber threats, phishing of emails, accounting, impersonation of vendors, and many more. Find the following to defend ACH networks from hacking risks: Use the authorized NACHA service providers, who have been extensively tested and labelled as PCI DSS Entity. Do not hold the protection card number or track details electronically. Encrypt all credit and debit card contact details and cardholder data for electronic storage. Encrypt phone records containing details on personal accounts.
My third sub-question is “How can an unauthorized ACH be prevented?” To answer this question, I’ll look at some primary sources first. Interviews from documentaries will be used as primary sources. Secondary sources can assist in developing historical context and the study of the ACH risk’s evolution. These sources include Marley, R., & Mooney, J. L. (2015). Essential IT Controls for Preventing Cash Fraud. Journal of Corporate Accounting & Finance, 26(2), 49-57., Lindström, J., Neumann, A., Sheppard, K. E., Gilis-Januszewska, A., Greaves, C. J., Handke, U., … & Yilmaz, T. (2010). Take action to prevent diabetes–the IMAGE toolkit for the prevention of type 2 diabetes in Europe. Hormone and Metabolic research, 42(S 01), S37-S55., Lindström, J., Neumann, A., Sheppard, K. E., Gilis-Januszewska, A., Greaves, C. J., Handke, U., … & Yilmaz, T. (2010). Take action to prevent diabetes–the IMAGE toolkit for the prevention of type 2 diabetes in Europe. Hormone and Metabolic Research, 42(S 01), S37-S55., Sullivan, R. J. (2014). Controlling security risk and fraud in payment systems. Federal Reserve Bank of Kansas City, Economic Review, 99(3), 47-78., Montague, D. A. (2010). Essentials of online payment security and fraud prevention (Vol. 54). John Wiley & Sons. These sources explain that It is for the Bank to provide security safeguards against fraud on ACH networks to secure its accounts and customers.
Work Cited
AFP. “Results from the 2019 AFP Payments Fraud & Control Survey.” 2019 PAYMENTS FRAUD AND CONTROL SURVEY, 2019, www.afponline.org/docs/default-source/default-document-library/afpex-summer-f1-afp-research.pdf?sfvrsn=0#:~:text=Thirty%2Dthree%20percent%20of%20financial,to%2020%20percent%20in%202018.
CNBC. “Dana Giacchetto slapped with new fraud charges.” CNBC, Feb. 2014, www.cnbc.com/2014/02/20/former-money-manager-dana-giacchetto-faces-new-fraud-charges.html.
Rosenthal, M. “Must-know phishing statistics: Updated 2020.” Tessian, 2021, www.tessian.com/blog/phishing-statistics-2020/.
Ryan, V. “Scammers target ACH transactions.” CFO, 2019, www.cfo.com/applications/2019/04/scammers-target-ach-transactions/.
Proposed sources
Denkin, V. (2019). Understanding the Value of Mitigating Fraud Risk for Small Businesses with Cash Management. Understanding the Value of Mitigating Fraud Risk for Small Businesses with Cash Management. Mathematics and Computer Science Capstones. 43. Gerdes, G. R., Greene, C., & Liu, M. X. (2018). Changes in U.S. Payments Fraud from 2012 to 2016: Evidence from the Federal Reserve Payments Study. Reports and Studies 4265, Board of Governors of the Federal Reserve System (U.S.). Goodchild, J. (2012, 8 5). ACH fraud: Why criminals love this con. Retrieved from CSO: https://www.csoonline.com/article/2125833/malware-cybercrime-ach-fraud-why-criminals-love-this-con.html Kahn, M. W. (2019, 1 24). ACH Payments Have Lowest Fraud Rate, Fed Survey Finds. Retrieved from NACHA.Org: https://www.nacha.org/news/ach-payments-have-lowest-fraud-rate-fed-survey-finds Maulidi, A. (2020). Critiques and further directions for fraud studies: Reconstructing misconceptions about developing fraud theories. Journal of Financial Crime. Maulidi, A., & Ansell, J. (2020). The conception of organizational fraud: the need for rejuvenation of fraud theory. Journal of Financial Crime. Maulidi, A., & Jake, A. (2020). Tackling practical issues in fraud control: a practice-based study. Journal of Financial crime. Shonhadji, N., & Maulidi, A. (2021). The roles of whistleblowing system and fraud awareness as a financial statement fraud deterrent. International Journal of ethics and methods. Silamoney. (2020, 8 14). U.S. Know Your Customer (KYC) Regulations and ACH Payments. Retrieved from SilaMoney: https://silamoney.com/ach/u-s-know-your-customer-kyc-regulations-and-ach-payments/ Volynkin, A. (2018). ACH Account Takeover. Carnegie Mellon University. Đekić, M. D. (2017). How a modern business could respond to the phishing attack challenges. Tehnika, 72(3), 455-459. Retrieved from http://scindeks.ceon.rs/Article.aspx?artid=0040-21761703455D Pishbahar, E., & Darparnian, S. (2018). Factors Creating Systematic Risk for Rainfed Wheat Production in Iran, Using Spatial Econometric Approach. Retrieved from http://ir.jkuat.ac.ke/handle/123456789/3846 Rainone, E. (2021). Identifying deposits’ outflows in real-time. Bank of Italy Temi di Discussione (Working Paper) No, 1319. Retrieved from https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3827493 Kitchin, R., & Dodge, M. (2019). The (in) security of smart cities: Vulnerabilities, risks, mitigation, and prevention. Journal of Urban Technology, 26(2), 47-65. Retrieved from https://www.tandfonline.com/doi/abs/10.1080/10630732.2017.1408002 Heinemann, L., & Lange, K. (2020). “Do it yourself”(DIY)—automated insulin delivery (AID) systems: current status from a german point of view. Journal of diabetes science and technology, 14(6), 1028-1034. Retrieved from https://journals.sagepub.com/doi/abs/10.1177/1932296819889641 Demler, T. L., & Krieger, K. (2020). Challenges associated with treating and preventing antipsychotic-induced constipation: considerations and cautions when prescribing novel interventions. International Clinical Psychopharmacology, 36(1), 12-17. Retrieved from https://www.ingentaconnect.com/content/wk/incps/2020/00000036/00000001/art00002
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Assignment 1: Collective Bargaining Analysis (Paper) 3-4 pages, not including cover or References pages
Locate an article describing a collective bargaining situation that has arisen within the year. This article should be from a newspaper, an academic journal, or a credible online news source (try searching “collective bargaining in the news”). Attach the article or give the link. Use a minimum of two additional references from the course materials to support your discussion and to respond to the questions in the assignment. Use headings to separate the sections of the paper, double-space, and Times New Roman font, cover page, page numbers, and APA format.
1. Identify your main article:
· Using APA guidelines state the proper citation for the article.
2. Respond to these questions:
· What is the nature of the collective bargaining dispute?
· What are the underlying causes of the dispute?
· What economic or ethical pressures has each side attempted to use to prevail in the dispute?
· If there is any evidence of any illegal or unethical conduct on either side, describe it in detail.
· Was the dispute resolved? If so, how? If not, what are the possible resolutions?
· What, if any, role was played by third parties in resolving this bargaining dispute? What was the identity of the third party?
· In retrospect, could this dispute have been resolved in a more constructive fashion? If so, how?
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